Shooting and Selling Hybrid Photography
Will Crockett
Lessons
Day 1
111 Pre-Show
09:04 2Shoot: Talking Protrait Demo
16:07 3Free Preview: Making Talking Protraits Profitable
22:05 4Tools and Delivery Workflow
32:16 5Equipment: Tripods and Slings
26:37 6Equipment: Sound and Cameras
24:25 7Equipment: Recording System
33:03The Audio Element That Helps Hybrid Sell
23:11 9Audio: Equipment and Workflow
39:29 10Shoot: Examples to Test Different Delivery Platforms
21:17 11Delivery: Options
24:54 12Delivery: Compression Differences
26:05 1311 Wrap-Up
09:28Day 2
1420 Pre-Show
08:32 15Overview of the Day
31:13 16Shoot: Dancer Talking Trading Card
26:34 17Shoot: Swimmer Talking Trading Card
27:53 18Intro to eCard Pro
19:30 19Shoot: Rocketman eCard
40:19 20LED Light Problems
38:44 21Skype Chat with Dan Foster
39:48 22My eCard Web Demo
10:24 23Editing Sites Demo
24:34 2420 Wrap-Up
02:41Day 3
2529 Pre-Show
10:09 26The Birth of Hybrid Sales
23:15 27Rocketman eCard Critique
26:29 28Attracting Commercial Clients
33:35 29Introducing Hybrid to Your Clients
24:16 30Introduction Step by Step
45:37 31Show and Sell
24:01 32Skype Chat with Patty Bradley
38:36 33Sales Q and A
36:04 34Thanks and Credits
17:00 35Fitting eProducts into your Current Sales
26:27 3629 Wrap-Up
03:32Class Description
Sound and motion transform a still image into a dynamic, moving experience. Event and portrait photography have more impact when enriched with sound and motion — and it's remarkably easy to apply both effects with the use of today's camera and software technology. Join Will Crockett and CreativeLive for an introduction to shooting and selling hybrid photography.
This comprehensive course will give you all the tools you need to blend photo, video, and audio into a single file that can be viewed on any screen. You’ll learn about the basics principles of audio and video production and build strategies for incorporating them into your still photography workflow. You’ll also learn about how to choose the right gear or repurpose still photography gear you already have and purchasing the right — all while lowering production costs to keep your profit margin high. Will will share his post-production secrets for creating a higher quality project in less time. Will will also cover how to leverage your newly developed skills to build a new client base and how to sell hybrid services to your existing customers.
If you’re ready to attract new clients and build your studio’s profits while taking your work to the next creative level, this is the course for you.
Class Materials
bonus material with enrollment