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Making Money with Music

with Randy Chertkow and Jason Feehan

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  •   Trailer

  •   01 Getting Started: Making Money w/ Music

    32:41
  •   08 Physical Sale Options & Licensing

    33:56
See all 35 lessons
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    4 student reviews

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About The Class

monetize your music.

In today’s tech-driven world, it’s easier than ever to record, distribute, and market your own music, but what about actually making money? During this course, longtime industry professionals and best-selling authors Randy Chertkow and Jason Feehan take you step-by-step through their proven techniques for establishing steady revenue streams in the music business.

Drawing on their combined experience of over 32 years in the industry, Jason and Randy will teach you how to rise above the rest, landing your music on all the popular radio stations, selling your albums in stores, making the most of digital distribution, and licensing your music for commercials and movie and TV soundtracks. You will learn how to maximize the money you make from your music and minimize the money you spend promoting it.

Jason and Randy also outline how to set up the right support team through networking, giving back to your fans, and identifying the right collaboration opportunities. By the end you’ll have an extensive playbook for making money from your music and scaling your business.

Topics Covered


Lesson Plan

  1. 01

    Getting Started: Making Money w/ Music

    32:41
  2. 02

    Techniques to Build a Network

    23:16
  3. 03

    Using Social Networks to Grow

    27:27
  4. 04

    Preparing Your Music Professionally

    22:33
  5. 05

    Registrations Before Releasing Music

    23:21
  6. 06

    Convincing Fans to Buy Music with Q & A

    15:19
  7. 07

    Selling Through Digital Distributors

    21:19
  8. 08

    Physical Sale Options & Licensing

    33:56
  9. 09

    Licenses & Royalties: Q & A

    13:05
  10. 10

    How to Get People to Discover Your Music

    25:30
  11. 11

    Being Heard In the Digital World

    38:51
  12. 12

    Next Steps: Building It Over Time

    20:06
  13. 13

    Importance of Branding Yourself

    33:48
  14. 14

    Other Branding Elements

    27:25
  15. 15

    Branding Q & A

    15:16
  16. 16

    Income Beyond Music

    31:16
  17. 17

    Unique Merch Ideas & How to Sell

    17:30
  18. 18

    Digital Content & Fulfillment Services

    13:37
  19. 19

    Ways to Make Money at Live Shows

    28:23
  20. 20

    Ways to Promote Live Show & Selling Merch

    26:46
  21. 21

    Creating a Killer Live Show

    26:41
  22. 22

    Making Money From YouTube

    38:33
  23. 23

    Types of Video Musicians Can Make

    28:00
  24. 24

    Videos and Being Creative Q & A

    10:19
  25. 25

    Marketing: Getting the Word Out

    24:59
  26. 26

    Smart Way to Market on Social Media

    24:32
  27. 27

    Marketing Yourself with $0

    31:35
  28. 28

    Creative Ways to Get Extra Income on Sales

    32:32
  29. 29

    Income from Fan Clubs & Sponsorships

    23:14
  30. 30

    Other Creative Sources of Income

    18:37
  31. 31

    Elements of Crowdfunding Campaign

    25:53
  32. 32

    How to Run a Successful Campaign

    26:24
  33. 33

    Q & A on Crowdfunding

    19:12
  34. 34

    Publicizing Your Success

    34:45
  35. 35

    How Do I Get Started: The Sequence

    34:56

Meet Your Experts

Randy Chertkow

Professionally, Randy Chertkow is an Information Technology specialist with over nineteen years of experience in enterprise-class Fortune 100 companies. He has a Bachelor's in Business Administration in Information Systems from University of Iowa and a Master’s of Science in Computer ... read more

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Jason Feehan

Professionally, Jason Feehan is a practicing corporate attorney with extensive technology experience. He has a Bachelor of Science in both Psychology and Political Science and a J.D. from Chicago-Kent College of Law, Illinois Institute of Technology. Jason plays guitar, keyboards, ... read more

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Bonus Material

Access your course materials here!

Get access to exclusive bonus content when you purchase this class.

  • pdf Links and Resources.pdf
  • pdf Day 1 Keynote.pdf
  • pdf Day 2 Keynote.pdf
  • pdf Day 3 Keynote.pdf
  • pdf Chapter 1 of The Indie Band Survival Guide 2nd Edition.pdf
  • pdf First Ones Free.pdf
  • pdf Master Class-Be Heard.pdf
  • pdf Master Class-Starting A Music Business for $0.pdf
  • pdf Mixing Your Music For Licensing.pdf
  • pdf Monetizing YouTube.pdf

100% of students recommend this class.
See what some of them have to say.

  • Charles Galvin

    July 2017

    As robust a blueprint as you're likely to get anywhere. Applicable to every genre and with the growing importance of authenticity to fans, this is the way you start, maintain and grow your music business free of corporate intervention. Great job guys!

  • daveitferris

    daveitferris

    December 2014

    Absolutely fantastic course from start to finish. I thought i knew most of the tools, methods and ideas of the modern musician - but i was wrong. This course filled me with food-for-thought and instantly inspired me to do more and try harder. Well worth it. Thanks guys!

  • Tony Gonzo

    Tony Gonzo

    April 2018

    One of the best classes I have ever taken as far as how to make money in music. I highly recommend this for anyone who works in the music field as an artist - manager or independent label.

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