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Making Money with Music

with Randy Chertkow and Jason Feehan

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  •   Trailer

  •   01 Getting Started: Making Money w/ Music

  •   08 Physical Sale Options & Licensing


Class duration: 14h 51m

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    4 student reviews

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About The Class

monetize your music.

In today’s tech-driven world, it’s easier than ever to record, distribute, and market your own music, but what about actually making money? During this course, longtime industry professionals and best-selling authors Randy Chertkow and Jason Feehan take you step-by-step through their proven techniques for establishing steady revenue streams in the music business.

Drawing on their combined experience of over 32 years in the industry, Jason and Randy will teach you how to rise above the rest, landing your music on all the popular radio stations, selling your albums in stores, making the most of digital distribution, and licensing your music for commercials and movie and TV soundtracks. You will learn how to maximize the money you make from your music and minimize the money you spend promoting it.

Jason and Randy also outline how to set up the right support team through networking, giving back to your fans, and identifying the right collaboration opportunities. By the end you’ll have an extensive playbook for making money from your music and scaling your business.

Topics Covered

Lesson Plan

  1. 01

    Getting Started: Making Money w/ Music

  2. 02

    Techniques to Build a Network

  3. 03

    Using Social Networks to Grow

  4. 04

    Preparing Your Music Professionally

  5. 05

    Registrations Before Releasing Music

  6. 06

    Convincing Fans to Buy Music with Q & A

  7. 07

    Selling Through Digital Distributors

  8. 08

    Physical Sale Options & Licensing

  9. 09

    Licenses & Royalties: Q & A

  10. 10

    How to Get People to Discover Your Music

  11. 11

    Being Heard In the Digital World

  12. 12

    Next Steps: Building It Over Time

  13. 13

    Importance of Branding Yourself

  14. 14

    Other Branding Elements

  15. 15

    Branding Q & A

  16. 16

    Income Beyond Music

  17. 17

    Unique Merch Ideas & How to Sell

  18. 18

    Digital Content & Fulfillment Services

  19. 19

    Ways to Make Money at Live Shows

  20. 20

    Ways to Promote Live Show & Selling Merch

  21. 21

    Creating a Killer Live Show

  22. 22

    Making Money From YouTube

  23. 23

    Types of Video Musicians Can Make

  24. 24

    Videos and Being Creative Q & A

  25. 25

    Marketing: Getting the Word Out

  26. 26

    Smart Way to Market on Social Media

  27. 27

    Marketing Yourself with $0

  28. 28

    Creative Ways to Get Extra Income on Sales

  29. 29

    Income from Fan Clubs & Sponsorships

  30. 30

    Other Creative Sources of Income

  31. 31

    Elements of Crowdfunding Campaign

  32. 32

    How to Run a Successful Campaign

  33. 33

    Q & A on Crowdfunding

  34. 34

    Publicizing Your Success

  35. 35

    How Do I Get Started: The Sequence


Meet Your Experts

Randy Chertkow

Professionally, Randy Chertkow is an Information Technology specialist with over nineteen years of experience in enterprise-class Fortune 100 companies. He has a Bachelor's in Business Administration in Information Systems from University of Iowa and a Master’s of Science in Computer ... read more

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Jason Feehan

Professionally, Jason Feehan is a practicing corporate attorney with extensive technology experience. He has a Bachelor of Science in both Psychology and Political Science and a J.D. from Chicago-Kent College of Law, Illinois Institute of Technology. Jason plays guitar, keyboards, ... read more

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Bonus Material

Access your course materials here!

Get access to exclusive bonus content when you purchase this class.

  • pdf Links and Resources.pdf
  • pdf Day 1 Keynote.pdf
  • pdf Day 2 Keynote.pdf
  • pdf Day 3 Keynote.pdf
  • pdf Chapter 1 of The Indie Band Survival Guide 2nd Edition.pdf
  • pdf First Ones Free.pdf
  • pdf Master Class-Be Heard.pdf
  • pdf Master Class-Starting A Music Business for $0.pdf
  • pdf Mixing Your Music For Licensing.pdf
  • pdf Monetizing YouTube.pdf

100% of students recommend this class.
See what some of them have to say.

  • Charles Galvin

    July 2017

    As robust a blueprint as you're likely to get anywhere. Applicable to every genre and with the growing importance of authenticity to fans, this is the way you start, maintain and grow your music business free of corporate intervention. Great job guys!

  • daveitferris


    December 2014

    Absolutely fantastic course from start to finish. I thought i knew most of the tools, methods and ideas of the modern musician - but i was wrong. This course filled me with food-for-thought and instantly inspired me to do more and try harder. Well worth it. Thanks guys!

  • Tony Gonzo

    Tony Gonzo

    April 2018

    One of the best classes I have ever taken as far as how to make money in music. I highly recommend this for anyone who works in the music field as an artist - manager or independent label.

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