how much should a PR campaign cost
music & audio

How Much Should A PR Campaign Cost?

This article originally appeared on Sonicbids. Good PR isn’t cheap. Nor is it free. If you can’t afford a legit PR campaign, then chances are you might not be ready for it… but at the same time, it’s also extremely difficult to elevate yourself or your…

pr campaigns that don't work
music & audio

7 Reasons Why Your PR Campaign Didn’t Work

This post originally appeared on Sonicbids.  I’ve already discussed the not-always-obvious signs your PR campaign worked, and how its success is not measured in clips or record sales, but in conversations, buzz, social media growth, name recognition, a press kit, and further development. A PR campaign is critical, but it may not always…

email marketing for musicians
music & audio

6 Necessary Email Marketing Tips For Musicians

Getting people to sign up for an email newsletter can be tough, but there are plenty of tricks that will help you convince fans (and potential fans) that you’re worthy of valuable real estate in their email inboxes. While that’s hard enough, it’s unfortunately only half the battle. Once you…

small marketing budget
music & audio

What You Can Do With A $100 Marketing Budget

This article originally appeared on Sonicbids.  Your band is an investment. You’ve probably already spent hundreds or thousands of dollars on equipment like PA systems, stands, strings, new instruments, and a plethora of other equipment, right? It’s normal to put money into something you care…

best jobs for touring musicians.
music & audio

The 6 Best Jobs for Touring Musicians

This article originally appeared on Sonicbids.  As a touring musician, it’s nice to have the financial stability that a day job can provide. Finding a job flexible enough to allow you to leave for several weeks or months at a time is crucial while you develop your…

how to find a mentor
featured, music & audio

How (And Why) To Find The Right Mentor

This article originally appeared on Sonicbids. You can see more of their great content here Are you struggling to get your music heard by new fans and those in the music industry who could be influential in your career? If you’re like most serious musicians, you probably…