This week, Tara’s guest is Millie Blackwell, CEO & co-founder of Showcase Workshop, the sales content management system for large business who sell face to face. Her mission is to eradicate ring binders and printed sales collateral and ensure that every field sales rep has the content they need on their tablet or smartphone.

Tara and Millie talk about how she’s helped grow Showcase selling one client at a time. They discuss how she identifies a new prospect, the steps she takes to start courting them, and how her team helps to keep new customers happy so they stick around.