7 Reasons Why Your PR Campaign Didn’t Work

This post originally appeared on Sonicbids.  I've already discussed the not-always-obvious signs your PR campaign worked, and how its success is not measured in clips or record sales, but in conversations, buzz, social media…

Simple Tips For Free Press: Pitching Bloggers

Here are two basic facts you should know by now: 1) The majority of the world is obtaining new information and news from the internet; 2) Unlike traditional media, today’s…