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Market, Launch, and Sell Your Next Big Thing

with Tara Gentile

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  •   07 How Do I Know This Will Sell?


Class duration: 14h 35m

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    28 student reviews

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About The Class

create authentic and unique content.

There are countless marketing and social networking tools available to you, but in the sea of options like Facebook®, Twitter®, and Pinterest® it can be difficult to connect with clients who are genuinely interested in what you have to offer.

Join online marketing expert Tara Gentile and learn how to use email and social media in a smart, strategic way that will grow a devoted audience of happy, buying customers.

In this course you’ll learn about creating content that draws the right client to your brand before worrying about which marketing tool is appropriate. You’ll also learn how to sell in a way that feels authentic to you and to your unique offering. You’ll harness the power of direct email marketing to make and sustain connections with the clients who’ll grow your brand.

If you’re ready to use online marketing to support your work and grow a devoted audience of happy, buying customers, this course will get you there.

Lesson Plan

  1. 01

    What Matters Most to Your Audience?

  2. 02

    Personalization, Not Generalization

  3. 03

    How to Grab My Audience's Attention

  4. 04

    Make Your Message Matter to Sell More

  5. 05

    Hot Seat: Discovering Your Key Insight

  6. 06

    How to Create & Use Key Insights

  7. 07

    How Do I Know This Will Sell?

    You can test your new idea before you roll out a big product launch - Tara tells you how.

  8. 08

    Using A Story to Connect & Sell

  9. 09

    Q & A with Students

  10. 10

    Selling Without Feeling Sleazy

  11. 11

    Make Your Message Relatable

  12. 12

    Collaborative Narrative - Part 1

  13. 13

    Collaborative Narrative - Part 2

  14. 14

    Content Strategy That Matters

  15. 15

    Start a Conversation with Your Customers

  16. 16

    Launch Lab Exercise

  17. 17

    Customer Development Arc

  18. 18

    Move the Conversation to Sales

  19. 19

    Building a Content Plan

  20. 20

    Get Results with Email Marketing

  21. 21

    Email Marketing: Biggest Mistakes

  22. 22

    What a Pitch Email Should Look Like

  23. 23

    Your Email Marketing Plan

  24. 24

    Email Plan as Part of Launch Cycle

  25. 25

    Write a Killer Sales Page

  26. 26

    Write a Compelling Sales Page: Part 1

  27. 27

    Write a Compelling Sales Page: Part 2

  28. 28

    Craft a Sales Page That Converts - Demo

  29. 29

    More Compelling Sales Page Features

  30. 30

    Connect to Influencers w/ Brigitte Lyons

  31. 31

    Hot Seat: Connecting with Influencers

  32. 32

    Q & A with Brigitte Lyons

  33. 33

    How Big is Your Venue?

  34. 34

    Setting Up Your Venue & Aha! Moments


Meet Your Expert

Tara Gentile

Tara Gentile is the founder of CoCommercial, a digital small business community for entrepreneurs serious about making money, impacting their communities, and transforming the ... read more

See instructor's Classes

Bonus Material

Access your course materials here!

Get access to exclusive bonus content when you purchase this class.

  • pdf Free 30 Days Kickstart Labs
  • pdf Sales Page KickStart Guide
  • pdf Sales Page Quick Start Template
  • pdf Your Next Big Thing Workbook
  • mp4 What's My Next Big Thing?
  • mp4 How Do I Avoid a Flopped Launch?
  • mp4 How Do I Turn Excitement Into Dollars?

96% of students recommend this class.
See what some of them have to say.

  • Linda Makes Impressions

    Linda Makes Impressions

    August 2014

    The timing of this course was perfect. I am in the middle of a launch and able to immediately apply what I am learning to my sales page. I have confidence that I can use the tools to catapult my next big thing to even higher levels. I am grateful for Tara's bonus gift, free month in her Kick Start Labs. I am taking advantage of the knowledge and resources there as well. Tara is a role model of action, authenticity and clarity, that I aspire to be. Thanks! Linda Germain

  • Creativelive Student

    April 2015

    I'm so disappointed I didn't have this information years ago!! Just the sales page information alone is more than worth the price of this course. I finally have a structure and a sense of how it works and ties into a bigger picture. I have a clearer sense of how the pieces fit together. Writing sales pages has always felt like I'm flying by the seat of my pants. Now that I know what I know, I'm pleasantly surprised I've had the sales I've had and I'm so excited to now be able convey my message more clearly so I can help more people and generate more income. Thanks so much for shedding light on how this all works, Tara. Your clear and grounded approach are incredibly helpful. After having spent A LOT of money on various online marketing courses, and not gotten nearly as much from them as I have from this course, it was incredibly refreshing to take a hype-free, sleaze free course on marketing, sales and product development. Thank you! Lisa Gillispie

  • Merry


    June 2016

    Took this course and followed along in order to get my new product launched. Wow was I surprised at the amount of sales I had right away. Doing the work is paramount. You have to want to create, edit, rehash and be persistent. (Guess that is called discipline!) Tara is well spoken, methodical and full of the business advice I was lacking. Got a product to get out into the world? Tara's course will be a great help in your success. Do it.

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