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Powerful Business Planning

with Barbara Findlay Schenck

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  •   Trailer

  •   03 Start Your Business Planning Engines


Class duration: 9h 56m

See all 20 lessons
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    3 student reviews

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About The Class

Tens of thousands of new small businesses are started every year -- does yours have a concrete plan in place to ensure it succeeds? Join marketing strategist and small business advocate Barbara Findlay Schenck for an introduction to fast-track business planning.

Throughout this course, you’ll learn how to write and implement a business plan by clarifying your goals: how much time you have to devote to your business, how many people need to buy your product, and how much money you’ll be able to make. You’ll also learn how to set up your business legally and legitimately -- without dipping into your personal finances. Barbara will also cover the marketing and finance skills every small business owner needs to know.

By the end of this course, you’ll have a smart, strategic plan for starting, managing, and growing your business.

Topics Covered

Lesson Plan

  1. 01

    What's On Your Business Wishlist?

  2. 02

    Business Idea Considerations

  3. 03

    Start Your Business Planning Engines

  4. 04

    Custom-Tailor Your Business Planning

  5. 05

    What's In Your Plan Overview?

  6. 06

    Structure & Organize for Success

  7. 07

    Protect & Stake Claim to Your Business

  8. 08

    $$$ Raising It, Making It, Managing It

  9. 09

    Planning for Profitability

  10. 10

    Managing Your Finances w/ Q & A

  11. 11

    Setting Your Goals

  12. 12

    S.W.O.T. Analysis

  13. 13

    Student S.W.O.T Analysis

  14. 14

    Growth Strategies & Action Plan

  15. 15

    Planning for Change

  16. 16

    Marketing Planning

  17. 17

    Defining Your Brand & Position

  18. 18

    Marketing Q & A

  19. 19

    What Goes Into Your Plan?

  20. 20

    Asking the Right Questions


Meet Your Expert

Barbara Findlay Schenck

Author:* Small Business Marketing Kit for Dummies* Branding for Dummies* Business Plans Kit for Dummies* Selling Your Business for Dummies* The BizBuySell Guide to Selling Your Small BusinessColumnist: MSN Money, Entrepreneur, American Express, SalesForce, othersPresenter: Workshops, conferences, creativeLIVE courses including ... read more

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Bonus Material

Access your course materials here!

Get access to exclusive bonus content when you purchase this class.

  • pdf Go From Gig To Business Checklist Booklet
  • pdf Powerful Business Planning Part 1
  • pdf Powerful Business Planning Part 2
  • pdf Business Plan Workbook
  • pdf Business Planning Templates
  • pdf Your Business Plan Starting Point Checklist
  • pdf Written Business Plan Checklist

100% of students recommend this class.
See what some of them have to say.

  • Creativelive Student

    January 2014

    Really looking forward to this course with great anticipation to learn how to put a comprehensive business plan together for a full-time & part-time wedding & portrait photography business, what are the important steps involve to create a business plan and what all should be included in such plan, when or if you should amend your business plan, should you have two business plans (a simple plan & a very detail plan).

  • Christina Majoinen

    January 2018

    This course was great. I'm at the very beginning stages of creating my business, and this course really helped me to think through everything I need to plan for.

  • Diane

    September 2019

    Great class!!

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