Protect and Profit From Your Intellectual Property
with Rachel Rodgers
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01 Why Intellectual Property Matters to You21:18
Class duration: 4h 42mSee all 13 lessons
About The Class
protect your work.
Copyright, trademark, and intellectual property are all terms that creative professionals throw around, but being aware of them isn’t the same as understanding how they apply to you and your work. And while working with a lawyer can be helpful, it can also be costly and time-consuming – the best solution for most creatives is to become your own informed advocate.
In Protect and Profit From Your Intellectual Property, Rachel Rodgers will explain how intellectual property works, how to quickly and easily protect your creations, and a host of ways to make more money from what you’ve already created.
You’ll learn about:
- Conducting an IP audit
- Licensing your work
- Protecting your copyright and trademarks
Whether you’re a photographer, filmmaker, designer, or entrepreneur, this class will give you the skills and confidence to defend and profit from your unique creations.
Why Intellectual Property Matters to You
You have intangible assets hidden in your business. Find out what they are and how you can profit from them.21:18
Protecting Your Intellectual Property18:14
Mining to Create Great IP34:04
Prioritize Your IP12:28
Prioritizing In Action with Students30:40
Strategies to Prioritizing Your IP Process22:39
How to Re-Work Your IP25:05
Successful Licensing with David Moldawer25:30
Successful Technology Story w/ Suzi Istvan16:22
Protecting Your Work14:11
Copyright: What It Is & How It Works09:26
Why Trademarks Matter13:36
How to Create an Amazing Brand Name39:05
Rachel Rodgers is an intellectual property and business lawyer for innovative companies who are disrupting their markets. Rachel has worked with companies in various industries, from mobile app developers to luxury inns. She started her law practice, Rachel Rodgers Law ... read moreSee instructor's Classes
Rachel Rodgers - Bonus Disclaimers.pdf
Rachel Rodgers - CreativeLive Handout.pdf
Rachel Rodgers - Intellectual Property Master Class.pdf
100% of students recommend this class.
See what some of them have to say.
Rachel definitely makes IP law interesting, understandable, and most importantly, she and her team in this course translates how it is essential in the monetary value of your content, brand assets and business valuation. Build your small business for growth, structured right with real TM protection, aka insurance, aka asset appreciation. Build a creative firm that is built to become and empire.
Ms Rogers' class is rich in information and her approach is friendly and accessible. If you have been avoiding learning about intellectual property because it seems too daunting, this is the class for you. Every creative professional should know the extent and worth of their IP. According to Rachel Rogers, you may be utilizing as little as five percent of your worth. Five percent? Really? You can't afford to miss this class.
If IP is a goldmine, Rachel is the excavator helping you uncover the gold. The course material was easy to understand and clear to apply. I really appreciate Rachel giving so much valuable information without being salesy and doing the "dangle the carrot" thing. Thank you Rachel for sharing your gifts.
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