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Turn Your Service Into a Product

with Tara Gentile

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  •   01 Class Introduction


Class duration: 15h 15m

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    18 student reviews

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About The Class

earn more money while working less.

Typically, when you sell a service, you have work more to earn more – and that can be exhausting. Find out how you can stop trading time for money in Turn Your Service Into a Product with Tara Gentile.

In this comprehensive class, you’ll find out exactly what it takes to transform your process into a product, program, book, or class you can sell. 

Tara will teach you how to:

  • Use previous client work to develop your focus
  • Create a process plan from work you’ve done in the past
  • Discover what’s important to the people who matter most
  • Identify your must-have components — and edit out the rest
  • Develop a prototype and package it
  • Create a sales and marketing plan
The key to making more money is to serve more people without burning out or working harder. Tara will help you discover and document your process, so you can take a backseat and serve more clients without doing more work.

Turn Your Service Into a Product with Tara Gentile is for business owners who deliver a service and are ready to make more money, serve more customers, enjoy more free time, and cultivate influence in their industry.

Whether you are a designer, coach, developer, therapist, doctor, writer, or consultant (or pretty much anything else you can think up), this class will help you earn more money while working less, by transforming your process, methodology, or ideas into products and programs you can can sell, at scale. 

Lesson Plan

  1. 01

    Class Introduction

  2. 02

    Change How You Think About Your Business

  3. 03

    The Profit in the Process

  4. 04

    What is an Asset?

  5. 05

    Set a Different Goal

  6. 06

    Name Your Unfair Advantage

  7. 07

    Document Your Client Intake Process

  8. 08

    Identifying What You're REALLY Selling

  9. 09

    Create Your Process Plan

  10. 10

    Apply Your Unfair Advantage

  11. 11

    Build to Sell

  12. 12

    Observe What Matters in Your Customer's World

  13. 13

    Identify & Engage the Opportunities

  14. 14

    Test Your Response

  15. 15

    Describe the Transformation

  16. 16

    Find & Test Your Key Insight

  17. 17

    Bulid to Sell (Part Deux)

  18. 18

    Price Your Product

  19. 19

    Make Your Offer

  20. 20

    Gather Feedback

  21. 21

    Iterate, Reposition, Differentiate

  22. 22

    Create the Ideal Customer Experience

  23. 23

    Identify What Your On-Boarding System Needs

  24. 24

    Analyze System Needs & Solve Customer Problems

  25. 25

    Automate Your On-Boarding Process

  26. 26

    Get Attention

  27. 27

    Get Commitment

  28. 28

    Get Buy In

  29. 29

    Get the Sale


Meet Your Expert

Tara Gentile

Tara Gentile is the founder of CoCommercial, a digital small business community for entrepreneurs serious about making money, impacting their communities, and transforming the ... read more

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Bonus Material

Access your course materials here!

Get access to exclusive bonus content when you purchase this class.

  • pdf Turn Your Service Into a Product Workbook
  • pdf Create a Product That Resonates Workbook
  • pdf Free Month at Kickstart Labs for New Members
  • zip The Observation Engine - Multimedia Pack
  • HD Intro to How to Thing Like a Marketer - HD.mp4
  • HD How to Think Like a Marketer: The Who - HD.mp4
  • HD How to Think Like a Marketer: The What - HD.mp4
  • HD How to Think Like a Marketer: The How - HD.mp4

100% of students recommend this class.
See what some of them have to say.

  • Mel

    October 2015

    I love Creativelive and I watch a lot of good classes, but this course is mind blowing, I can´t explain how much Tara makes me rethink my business, and how this class clears up what are the right things to do to grow my business. This is especially important as I am a sole propriator and at times I am just completely lost about what to do. I love love love this course, and to be honest, the course worths so much more than what it is priced. Thank you Tara and Creativelive!

  • Gloria Roheim McRae

    Gloria Roheim McRae

    October 2015

    Ever wondered about the roadmap to creating VALUE in your products? This Creative Live houses that roadmap. I just finished three full days doing this training and can say that it's Tara's best yet, and that my business in 2016 will not be the same because of it. We will be better connected to our customers needs, we'll have content that transforms their lives (for free), and as business owners we now have the toolkit to sell our products more consistently. Thank you CL and Tara Gentile for this gift. You make small business dreams come true.

  • user-651608

    October 2015

    It was a great experience, thank you Tara! I have watched and own other classes. This feels to me like some kind of broadening of knowledge every time with you. It has been very inspiring 3 days. My service is not a product yet but on the way to become. Great people in studio, too.

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