Skip to main content

Watch Preview

How to Fulfill Reader's Expectations

with Lisa Cron

Log in or Sign up for FREE and get full access to these and thousands of other Open Lessons in our catalog! Watch 1 Lesson For Free

  •   01 Class Introduction

    04:36

Class duration: 1h 35m

See all 16 lessons
  • 4K students

    100% satisfaction guaranteed

  • 100% recommended

    5 student reviews

  • Access anytime

    OFFLINE SYNC WITH iOS APPS

Get the Pass

Unlock this class plus 1500+ more >

starting at $25/month*

$299/year or $39/month

Watch Now

You already have access!

Buy Class

$29

About The Class

Use Your Storytelling Powers to Give Your Audience What They Need and Want

We’re hardwired to come to every story tacitly asking one question: what am I going to learn that will help me make it through the night? We’re looking for inside intel on how to best navigate the unpredictable, scary, beautiful world we live in. As a result, there’s a set of specific unconscious expectations readers have for every story — expectations that have nothing to do with the surface plot or how beautifully the story is written. By decoding your reader’s hardwired expectations – and how to meet them -- you’ll be able to create a story that will rivet readers from the very first sentence.

In this session you’ll learn:

  • The truth about the writing myths that are holding you back, and why story trumps beautiful writing every time.
  • What it is that actually hooks and holds readers, and how to create the underlying foundation from which a riveting story organically springs.
  • One by one, the specific expectations that readers bring to every story, which together create a set of guidelines that will help you keep your story on track.
  • Why, as a storyteller, you are one of the most powerful people on the planet.

Topics Covered


Lesson Plan

  1. 01

    Class Introduction

    04:36
  2. 02

    What We Are Not Wired To Expect

    14:47
  3. 03

    How Story and the Brain Evolved

    11:42
  4. 04

    The Story Will Make a Point

    06:10
  5. 05

    An External Problem Will Trigger an Internal Change

    07:35
  6. 06

    A Glimpse of the Big Picture

    05:57
  7. 07

    A Protagonist – Someone to Root for

    03:29
  8. 08

    The Protagonist Will be Vulnerable

    04:51
  9. 09

    The Protagonist Will have a Past

    03:12
  10. 10

    The Protagonist Will Enter Wanting Something

    02:44
  11. 11

    The Protagonist Will Enter with a Defining Misbelief

    06:22
  12. 12

    The Reader Expects to Feel Something, Always

    02:57
  13. 13

    The Protagonist Will Struggle to Make Sense of Everything

    05:39
  14. 14

    Everything the Protagonist Does Makes the Problem Worse

    08:21
  15. 15

    Everything is There on a Need-to-Know Basis

    02:39
  16. 16

    The Protagonist Will Emerge with New Eyes

    04:44

Meet Your Expert

Lisa Cron

Lisa Cron is a story coach and the author of Wired for Story: The Writer’s Guide to Using Brain Science to Hook Readers From the Very First Sentence and Story Genius: How To Use Brain Science to Go Beyond Outlining and Write a Riveting Novel (Before You Waste Three Years Writing 327 Pages that Go Nowhere), both published by Ten Speed Press. ... read more

See instructor's Classes

100% of students recommend this class.
See what some of them have to say.

  • Emmanuelle Halliday

    December 2018

    I appreciated the differentiation between plot and story. Inspiring and usefull throughout. Thanks Lisa.

  • Emmanuelle Halliday

    December 2018

    I appreciated the differentiation between plot and story. Inspiring and usefull throughout. Thanks Lisa.

  • Annick Ina

    Annick Ina

    April 2019

    I loved this class. I'm reading Wired For Story at the same time, and this course is a great way to introduce and somehow simplify the concepts before digging deeper and going into more detail in the book!

    Similar classes you might like

    You know who’d love this class...?

    When gift-spiration strikes, grab it. Give this class to a friend who’d love it. For their birthday or just because. (Or just because you missed their birthday.)

    GIFT THIS CLASS