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Self-Publishing for the Entrepreneur

with Jennie Nash

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  •   01 Class Introduction

    05:53

Class duration: 1h 20m

See all 7 lessons
  • 7K students

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  • 100% recommended

    1 student review

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About The Class

Use Authorship to Style Yourself as an Expert and Publicize Your Business

There are lots of ways to market your goods and services and increase your reach—from TV and radio to social media to email campaigns to print advertising. But for some business owners, these channels are starting to feel noisy and crowded.

Entrepreneurs looking for an innovative way to set themselves and their business apart from the competition are increasingly turning to writing their own books. It’s a unique and powerful way to be seen as an expert in your field, provide people with knowledge and information they can use, and highlight the benefits of your product or service.

If the idea of writing and publishing a book seems overwhelming, this class is perfect for you. Book coach Jennie Nash will break the process down into actionable steps so you can get over your trepidations and commit to writing your magnum opus.

In this class, you’ll learn how to:

  • Leverage your entrepreneurial skills to become a successful author.
  • Develop a roadmap to get you from idea to finished project.
  • Figure out your mission, message and ideal reader.
  • Understand the benefits of self publishing.
  • Design or steal an effective structure to contain your content.
  • Parlay your book into speaking gigs, workshops and interviews.
  • Attract the attention of influencers, podcasters and event planners.

Topics Covered


Lesson Plan

  1. 01

    Class Introduction

    05:53
  2. 02

    Entrepreneurs are Perfectly Positioned for Self-Publishing Success

    06:51
  3. 03

    Shake Off Your Fear of Not Being a Writer

    09:07
  4. 04

    Who is Your Ideal Reader?

    07:40
  5. 05

    What's the Point of Your Idea?

    19:19
  6. 06

    Amplifying Your Impact

    26:23
  7. 07

    Class Wrap-Up

    05:13

Meet Your Expert

Jennie Nash

Jennie Nash is the founder of Author Accelerator, a strategic book coaching service that offers the sustained editorial support writers need to complete their projects and make a powerful impact on their target audience. ... read more

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Bonus Material

Access your course materials here!

Get access to exclusive bonus content when you purchase this class.

  • pdf Your Ideal Reader
  • pdf The No Excuses Book Map
  • docx Amplify Your Impact
  • pdf The Path to Publication
  • docx What is Your Big Idea
  • pdf The One Page Book Planner HANDOUT

100% of students recommend this class.
See what some of them have to say.

  • Creativelive Student

    February 2018

    I absolutely LOVED this class!! I've been a writer/author for years, and this course made me think differently about how I approach my craft in a very positive and inspiring way. The worksheets are outstanding, and Jennie is an engaging instructor with a good mix of audience interaction. Enjoyed her live interview with one of her clients, which was very insightful and thought-provoking. Worth every penny and much much more!!!

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