Class Introduction
Lesson 1 from: Data Storytelling: Deliver Insights via Compelling StoriesBill Shander
Class Introduction
Lesson 1 from: Data Storytelling: Deliver Insights via Compelling StoriesBill Shander
Lessons
Introduction
1Class Introduction
03:29 2Do The Exercises
00:37 3Communication Challenges and Solutions
05:20 4Exercise: 4X4 Model
04:31 5Exercise Solution: 4X4 Model
03:25 6Introduction - Quiz
Thinking Like a Communicator
The Power of Story
06:48 8Six Ways to Tap Into Your Inner Storyteller
12:32 9The Importance of Understanding Your Audience
03:42 10How to Understand Your Audience
04:35 11How to Embrace Emotion (to review)
04:38 12How to Tap Into Your Inherent Creativity
05:55 13Exercise: An Emotional Story
01:29 14Exercise Solution: An Emotional Story
01:12 15Thinking Like a Communicator - Quiz
Telling Data Stories
16Basic Data Analytics Tactics
08:54 17Basic Journalism Tactics
04:56 18Defining Your Story
05:37 19Sketching and Storyboarding
07:05 20Use Your Words
04:20 21Telling Data Stories - Quiz
Essential Design Principles
22The Power of Visuals
07:44 23How to Pick the Right Chart for Your Data
05:19 24Exercise: Chart Selection
06:27 25Exercise: Visualization
02:59 26Basic Chart Designs Principles
08:21 27Research Driven Design Principles
06:27 28Exercise: A Data Story
03:50 29Essential Design Principles - Quiz
And Now What?
30Great Data Stories for Your Inspiration
05:53 31Tips and Tricks
03:53 32How to Sell Data Storytelling Services
03:56 33A Conversation Guide for Talking to Prospects About Data Storytelling Projects
05:30 34Course Summary
02:48Final Quiz
35Final Quiz
Lesson Info
Class Introduction
Hi and welcome to this course on data storytelling and visualization. I'm thrilled to be offering this course here to the fiber community of freelancers. I think you'll get a lot out of the content to help you do more and better work creating data storytelling experiences for your clients. By the end of this course, you will have a clear understanding of a step by step process. You can take To turn raw data into stories that connect with audiences. I've been doing this work for over 25 years for clients including the United Nations World Bank, Harvard M. I. T. Starbucks Facebook and various other government, commercial and nonprofit clients around the world. I've also been teaching data visualization and data storytelling for years, both via online courses like this one as well as in live in person workshops. You'll see, I always keep things light and describe everything in very clear terms and simple language. This course is meant for normal humans, not technical experts, but if you a...
re a technical expert, that's okay too because I'll be teaching you about things you may not think about as much like communications and research driven design. Best practices that will help you do your job better every day. Oh and by the way, you'll get to practice what I'm talking about during the several exercises throughout the course. This may sound like hyperbole, but I honestly believe that the most important thing you do in life is communications. It's your number one job. This applies to all areas of life. You have to communicate with your kids and spouses and parents and the baristas at Starbucks and the person who cuts your hair studies have shown that we spend up to 80% of our waking hours communicating. This includes writing, reading, speaking and listening. Think about that for a second, but let's focus in on work. Communications. Communications is the most important thing you do at work, even if you're toiling away in the dungeons, writing code or designing safety manuals because if you think about it, nothing you do can have any impact unless it's communicated out. Your customers and clients can't know about it. Your boss and colleagues can't act on it. You know the saying if a tree falls and no one's there to hear it doesn't make a sound work does not exist except in the communication of it. And communicating with data combines a host of challenges. First people are intimidated by data. Maybe even you are but data doesn't need to be scary. You work with information of all kinds already. Data is just another type of content. Now that being said, there are some specific skills you need to develop to work with data, some ways of thinking about it and some very basic concepts that will help you do a better job communicating with numbers as your ingredient let's say. But most importantly you have to remember that data is just an ingredient don't get hung up on or intimidated by the numbers. Remember that you're telling a story first and the numbers are just a part of that story. This course is going to teach you how to take data and turn it into compelling stories. If you're a data person, that's gonna help you tap into and improve your communication skills so you can weave compelling narratives out of your data. If you're a designer or a communicator, it'll help you think differently about data. So you're able to do what you do best while incorporating data driven content into your storytelling. So let's get started. Thanks.
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