What is Mobile Monkey
Lesson 22 from: Facebook Chatbots: Generate Leads and Sales EffectivelyIsaac Rudansky
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What is Mobile Monkey
Lesson 22 from: Facebook Chatbots: Generate Leads and Sales EffectivelyIsaac Rudansky
Lesson Info
22. What is Mobile Monkey
Lessons
Chapter 1: Introduction to Facebook Messenger Marketing
1Welcome to Facebook Messenger Chatbot Masterclass
08:17 2What is Messenger Marketing
09:07 3Advantages to Using Facebook Messenger Marketing
14:17 4How is Chatbot Marketing Different Than Other Marketing Channels
07:08 5Who Can Use Messenger Bots to Their Advantage
04:43 6Quiz - Chapter 1
Chapter 2: Example Use Cases for Facebook Messenger Chatbots
Ecommerce Chatbot Strategies
09:59 8Webinar - Event Registrations Using Chatbots
04:13 9Lead-gen Chatbot Strategies
09:10 10Using Chatbots to Promote Educational Resources
09:42 11Using Chatbots to Stay in Touch With Your Customers
07:45 12Calculating LTV and CAC to Formulate Incentive Plans
11:06 13Ideas for Incentive Structures to Promote Through Facebook Chatbots
08:31 14Quiz - Chapter 2
Chapter 3: Psychological Principles of Persuasion in Effective Bot Design
15Commitment and Consistency in Chatbot Design
14:55 16Increasing Customer Value With Reciprocity
14:25 17Using Social Proof to Build Trust and Identity
11:41 18Likability - Your Secret Weapon to Successful Bot Marketing
11:07 19Using Scarcity to Drive Your Customers to Convert Faster
08:42 20Understanding the Fogg Behavior Model and How to Use It to Your Advantage
15:53 21Quiz - Chapter 3
Chapter 4: Building Killer Chatbots With Mobile Monkey
22What is Mobile Monkey
04:12 23Creating a Mobile Monkey Account and Connecting Your Facebook Page
05:41 24Viewing Active Bots and Adding Users
02:42 25Create Your First Chatbot
03:22 26Quiz - Chapter 4
Chapter 5: Learning All About the Mobile Monkey Chatbot Builder
27Widgets, Page Flow and Organization
08:20 28Understanding Q&A and What They're Used For
02:07 29Adding Q&A Items
05:45 30Understanding Unanswered Questions
03:56 31Configuring and Editing Bot Builder Settings
03:31 32All About the Text Widget
06:45 33All About the Image Widget
00:55 34All About the Form Widget
09:47 35All About the Quick Question Widget
07:21 36All About the GIF Widget
02:40 37All About the Attachment Widget
02:07 38All About the Attribute Widget
01:30 39All About the Connection Widget
03:10 40All About the Email Widget
03:06 41All About the Gallery Widget
06:02 42All About the List Widget
02:32 43All About the Navigate Widget
03:03 44All About the Typing Widget
03:03 45All About the Video Widget
02:37 46Quiz - Chapter 5
Chapter 6: How to Wield the Mobile Monkey Chat Blaster Like a Jedi Master
47What's a Chat Blast Anyway
03:14 48A Few Useful Chat Blaster Use Cases
05:32 49Chat Blasting Vs. Drip Campaigns
05:46 50Planning Four Chat Blast Ideas - Part 1
10:11 51Planning Four Chat Blast Ideas - Part 2
12:08 52Organizing Our Chat Blast Pages in the Mobile Monkey Page Builder
04:48 53Building Our Coupon Chat Blast
10:47 54Testing Our Chat Blast Before Blasting
04:43 55Launching Our First Chat Blast- Naming, Audience, Page and Purpose
08:30 56Building a Chat Blast to Drive Phone Calls
13:55 57Building Our New Product Line Chat Blast
15:44 58Building Our Competitive Advantage - Awareness Chat Blast
18:42 59Analyzing Chat Blast Results
01:47Chapter 7: Understanding Lead Magnets and Using Them to Build Your Contact List
60Why Are Lead Magnets Important
05:05 61Installing Your Chat Widget on a WordPress Site
06:05 62Installing Your Chat Widget on a Shopify Site
01:17 6358: Installing Your Chat Widget Through Google Tag Manager
04:53 64Link to Messenger and Adding It to Emails and Blogs
09:29 65Adding the Checkbox Plugin to Your Web Forms
03:10 66How to Use Facebook Comment Guards
16:33 67Creating Facebook Messenger Landing Pages
13:09 68Quiz - Chapter 7
Chapter 8: Facebook Messenger Ad Campaigns Using Your Mobile Monkey Chatbots!
69What Are Facebook Messenger Ads
05:31 70Messenger Ads Best Practices and Sample Strategies
12:14 71Creating a New Messenger Ad Campaign in Facebook
08:35 72Designing a Messenger Ad
13:26 73Completing Messenger Campaign Creation in Facebook Ads Manager
06:37 74Drafting Our Mobile Monkey Messaging Campaign Blueprint
06:30 75Creating and Naming All Our Pages in Mobile Monkey
03:32 76Building Our Messenger Landing Page in Mobile Monkey
04:21 77Finishing All the Other Facebook Messenger Bot Pages
13:54 78Duplicating Your Ad Groups to Try Different Targeting Settings
07:45 79Setting Up Mobile Monkey Q&A and Other Loose Ends
06:28 80Quiz - Chapter 8
Chapter 9: Understanding Audiences in Mobile Monkey and Using Them to Your Advantage
81What Are Audiences in Mobile Monkey
07:54 82Creating an All Contacts and Gender Based Audience
04:12 83Timezone and Last Active Based Audiences in Mobile Monkey
06:33 84Creating an Audience Based on a Custom Variable
06:26Chapter 10: Building Our First Mobile Monkey Drip Campaign!
85What Are Drip Campaigns and Drip Campaign Best Practices
06:53 86Practical and Useful Drip Campaign Ideas
06:43 87Building and Reviewing Our Drip Pages in Mobile Monkey (10.3)
07:53 88Creating and Launching Our First Mobile Monkey Drip Campaign
08:39Chapter 11: Using the RSS Blaster in Mobile Monkey
89RSS Feed Step by Step and Best Practices (11.1)
09:56 90Quiz - Chapter 11
Chapter 12: Becoming a Mobile Monkey Power User With Advanced Integrations and Connections
91What Are Connections and When Would You Use Them
02:49 92Creating a Connection to Google Sheets (12.2)
14:18 93Creating a Connection to Gotowebinar
09:37 94Send New Leads to Your CRM - Hubspot
07:26 95Send an SMS to Your Sales Team When a Contact Requests a Callback
09:59 96Quiz - Chapter 12
Chapter 13: Understanding Your Mobile Monkey Audience Insights
97Contacts - Searching, Exporting and Deleting
02:32 98Audiences in Mobile Monkey
02:04 99Forms - What They Are and How to Use Them
01:42 100Bot Analytics - How to Find Useful Information Using Mobile Monkey Analytics
02:45Chapter 14: Staying on Facebook's Good Side: Chatbot Compliance
101What You Need to Know About Staying Compliant With Facebook (14.1)
04:10 102Getting Approved for Subscription Messaging (14.2)
08:43Chapter 15: Conclusion ... Goodbye for Now but Stay in Touch!
103Thank You, Getting Help, Final Thoughts
04:16Final Quiz
104Final Quiz
Lesson Info
What is Mobile Monkey
howdy chatbots fans and welcome back in this section, we're finally going to start talking about mobile monkey, the software we're going to be using to build our chatbots from here on out in the course. It's going to be primarily step by step building bots, bots, strategies, understanding the structure of a bot and there's gonna be a lot of information. So I'm gonna try to structure each individual lecture to be as contained as possible for a very specific thing. So some lecturers might be a little bit longer, some lectures might be very short, but it's structured that way to allow you to skip around and to go back and review the specific things that you might need help with. So let's talk about getting started with mobile monkey. What is mobile monkey? Um in its simplest way to explain it, it's a visual chat bot builder and it's the best visual chatbot builder for facebook messenger bots in the world right now, there aren't even that many different options that you have available to b...
uild chatbots in a visual way, because this is relatively new and this software is highly, highly complex. Mobile monkey is the simplest and easiest way to build very, very complicated, very sophisticated bots. And it also includes lots of different features um that allow you to build drip campaigns and and run chat blasts and measure audience analytics and we're gonna talk about all those things. So mobile monkey, as you know, was founded by my friend Larry, kim very recently, Larry was the Ceo and founder of Word Stream, which was a big PPC software company that he sold for over $150 million. And he's now fully invested in the future of facebook messenger bots and bringing the ability to create bots without writing any code to the masses. Like I said, Mobile Monkey allows us to build software that not only helps us build the bots from start to finish, but also to create drip campaigns through bots, facebook chat blasts, landing pages, audience analytics and a whole lot more audience segmentation is another really big feature that allows us to use custom variables and custom characteristics that we're going to collect from our different lead magnets and we'll talk about what lead magnets are and then tailor our marketing messages to specific audience. And in previous lectures we went through a few different examples of what things like that would look like. You have the ability through Mobile Monkey to create multi user accounts for agencies. Um you have the ability to connect multiple facebook pages, you could send data the third party services through mobile monkey connections. So if you're running webinars like um and you're using go to webinar or zoom or you want to send data to a google sheet or you want to send data to your hubspot crm or any other crm, all that stuff is very easy to do again without writing any code directly from within the Mobile Monkey interface. Most importantly, Mobile Monkey is just getting started as we see from our customers, what features are needed, What features should be added. Mobile monkey is investing heavily in adding those features and making their dashboard and making um the functionality of their software much more feature rich and much more sophisticated over time. How much does mobile monkey cost Off the bat? Mobile monkey is 100% free to use their free plan has a ton of features. It allows you to build your bots completely start to finish very sophisticated and there's nothing that we're going to do in terms of boat building that you can't accomplish with the absolute free plan. The pro version is where we get into things like um drip campaigns scheduled blast some of things like that. A lot of you will want to have that functionality, some of you will not. The pro plan. Um and and also the pro plan gives you higher contact. Here's the pro plan is $49 a month. First I want to let you know, I don't get paid um I don't get paid any commissions when you sign up for a mobile monkey at all. Um I'm invested personally in this business in mobile in mobile monkey and I believe in it 100 in the next lecture. I'm gonna walk you through going to mobile monkey and signing up for account. Thanks for taking the ride with me so far. I hope things are starting to get really exciting for you and I'll see you guys in a few seconds in the very next lecture.
Class Materials
Bonus Materials with Purchase