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How to Make a Living Selling What You Make

Megan Auman

How to Make a Living Selling What You Make

Megan Auman

most popular craft & maker

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Lessons

Class Trailer

Session 1

1

Class Introduction

19:47
2

Define Your Big Goals: What Gets You Out of Bed?

31:09
3

Finding YOUR Ideal Number

37:12
4

How Much Should You Pay Yourself an Hour?

32:03
5

Who is the Ideal Customer for Your Products?

30:33
6

What is Your Customer Willing to Pay?

38:34
7

Pricing Your Products for Profit

31:06
8

Where Does Your Brand Need Work?

51:31
9

What Are The Strengths and Weaknesses of Your Products?

40:07
10

What Makes You a Great Business Owner?

36:19
11

What Should Your Product Be Now?

43:38
12

Bonuses w/ Purchase

01:33
13

Bonus w/ Purchase: Your MAL # (ideal #) in Detail

05:50
14

Bonus with Purchase: Testing Customer Profiles using Facebook ads

16:27

Session 2

15

Live Check In

40:19
16

Shift Your Money Mindset

43:12
17

How To Finance Your Business

33:57
18

Are You Ready to Crowdfund?

52:51
19

Analyze Business Opportunities

35:12
20

Test the Market by Entering with a BANG

50:33
21

Plan Your First Big Sales Event

55:31
22

Market and Promote Your Event: How to Build Buzz

57:00
23

Make Your Event a Success

54:17
24

Analyze and Move Forward

33:18
25

Bonus with Purchase: Calculating ROI

20:10

Session 3

26

Evolve Your Product Line

59:42
27

Create a Production Strategy

52:12
28

Plan for Growth and Future Revenue Streams

35:47
29

Your Big Business Vision

41:23
30

Draft Your Daily and Monthly Action Plan

44:09
31

Keep the Momentum Going

19:48
32

Live Check-in - Finale

28:59
33

Bonus with Purchase: Adjusting your MAL # with employees and contractors

15:16
34

Free Bonus: Student Interviews - Catherine Utschig

00:54
35

Free Bonus: Student Interviews - Christine Herrin

01:35
36

Free Bonus: Student Interviews - Holly Tanner Straus

01:17
37

Free Bonus: Student Interviews - Joy Jenkins

01:03
38

Free Bonus: Student Interviews - Leah Drapkin

01:08
39

Free Bonus: Student Interviews - Lisa Jones

01:12
40

Free Bonus: Student Interviews - Monica Jacquay

01:12
41

Free Bonus: Student Interviews - Richelle

01:13

Class Description

It's common for a crafter to get inspired and pour time and money into launching a creative business idea that they “just know” will be a hit only to discover that there isn’t much of a market for the business they envisioned. But it doesn’t have to be that way – there are specific actions you can take to ensure even the most creative endeavor makes money right away and doesn’t flop.

How to Make a Living Selling What You Make is your complete guide to building a thriving handmade business. Megan Auman is a maker and educator who has built a multi-faceted business around her passion for great design. Her jewelry line is sold in stores across the US and in this bootcamp she’ll teach you the recipe to her success. 

You'll learn how to:

  • Generate revenue from the beginning while balancing longer-term growth 
  • Find the best and worst revenue streams for your products 
  • Set targets, create profitable pricing, and evaluate market demand 
  • Deepen your product line and build your brand 
  • Grow your email list and use social media for long-term growth 
  • Develop production strategies as you start creating more product 
This course includes a comprehensive workbook with exercises and activities designed to propel you through the lessons and position your business for sustainable success.

Megan will help you develop your business idea so you don’t waste time and money on projects that don’t pencil. She’ll also share insights on what to do once your business is up and running. She’ll coach you through best practices for hiring, outsourcing, and planning for the long haul. You’ll walk away confident that you can develop and stick with a business plan that won’t have you tied to a day job or pouring money into a project that doesn’t pay. How to Make a Living Selling What You Make will set you up to earn a serious income by doing what you love.

Class Materials

Bonus Materials with Purchase

Class Workbook
Private Facebook Group Invite
MAL in Detail - Numbers Template
Editable Bootcamp Workbook in Pages Format
Editable Bootcamp Workbook in Doc Format
Cost Plus Pricing Elements Bonus Video
How to Talk About Your Products Bonus Video
Trade Show Traffic Flow Bonus Video
Visual Branding Basics Bonus Video
MAL in Detail - Excel Template

Ratings and Reviews

user a03f28
 

Love the shorter and longer format to this class. It keeps me interested and I don't have to schedule a whole day at once, during the free play. Well worth the money if you pay for the class too. Megan is amazing! She really knows business, marketing and has strategies which apply to all kinds of businesses. The work book is 150 pages long and breaks everything down into small bits and teaches you to really think about all aspects of your business. Where you were, are now and best of all where you want to be and how to get there. Highly recommend any of her classes. Thank you so much Megan and Creative Live for bringing us such wonderful content!

user-e2bf69
 

This course was totally awesome!!! I cannot express enough how fantastic Megan Auman is, what a great teacher she is, and am so thankful she offered it for FREE!!! Wow!!! It was exactly where I was at, stuck and frustrated. Exactly what I needed to begin to get my business off the ground. I am currently implementing all I have learned from her. Rebranding my self, rebuilding my website, new product shots, model shots, list building, etc., etc. I am still connected with the Facebook group, and that is awesome we have that connection to continue helping each other out and using each other as a sounding board. I plan on purchasing the course as soon as I can. I HIGHLY, HIGHLY recommend this course to anyone who is struggling to get their business off the ground and going!!!

user-3f5a23
 

Thank you Megan for this opportunity. I really liked the first classes. You indicated interesting directions to think about. Even though life verifies the rest it is still worth to become smarter. Great Work! Best regards from Poland. Ewa

Student Work

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