Meta Data Plugin Presets
The first interesting plug in that I want to start with has to do with the need to see metadata and and so I'm going to like if you come over here to the metadata area and look at the default meta data that you have you have file name and all this and title and caption and copyright and then you have captured time and then you keep going down and you've got all this information about the file and all of this information can incidently be found if I just click on the I button it shows up here so I can see the common settings and the file name and the camera name and all that kind of stuff so it seems to me that I'm wasting a lot of space down here with all of this kind of stuff so then I think ok, well I want something different so I go up to the menu and I have all of these different options as to what I want to see because this is not all that there is to see in the metadata there's a lot more meta data in there for instance, if I go to the I p t extensions and I go uh alone there it ...
is and I go down a little bit all of a sudden I'm seeing things like this and this is a very useful piece of information is the model release so you can see aiken type in age aiken type additional information about the model I can even type in you know whether or not there you know twenty four eighteen and aiken and I can determine whether or not there's a model release so this stuff is inside of your meditate a to every single file and it's very useful but it's buried and so it's quite annoying to go get and try and find and there's all sorts of stuff like that whether it's just you know here's a property release information so there's all sorts of cool stuff inside of the metadata but you can't find it because it's so buried so what? What I'm going to show you is it's called the meta data viewer editor and I've got I made a little slide for everybody and I will have a post I made this last night actually, but I'll have it posted this is all of the little things I'm going to show you so the metadata viewer preset editor eyes actually made by who makes that hold on jeffrey friedel on dh hit his his website is reg acts are e g e x dot info dh ford slashed blawg which is a very, very not not an easy website tio remember so he's obviously not really all that interesting people finding I guess but he really I'd have a better website name but if you go to read jack's dot info for its last blawg, you khun, get this this preset, but let me show you what it does, so the final result of it is that I can take any of the metadata available to me and make my own preset. So I come up here and I click on platt metadata, and suddenly I have everything that I need at my fingertips, right here within just a cup, you know, that's it that's everything I need right there, and so I'm going to zoom in and show you what I've got going on, so I've got the file name I've got the capture and the capture date time, I've got my gps information who shot at the headline caption keywords on dh then I have the copyright status. I have my creator u r l information on dh then I've also got the release status for my model right there, right close to the top, because that's pretty important to me, whether I know I have a release for these for these people, and then I keep going down and I've got, you know, a copy name and folder where exists, and then I've got whether or not it's a duplicate, so I've got a lot of stuff that I want in my metadata. Already ready for me and I don't have to scroll very far to find it. So let me show you that plug in you go to your file menu and you go to plug in manager and the plug in managers where you deal with all your little plug ins. So we've been talking about plug ins that that air outside of photoshopped mostly so day one we talked a lot about pretty sets. Day two we talked a lot about these external plug ins. Now that we're talking about internal plug ins these are this is where they exist. They exist in your plug in manager in the file menu. So when you open it up, you can see all these plug ins that I have so lots of little plug ins and they do different things. But if I go to the metadata preset editor there's a button about midway down and you click on this little button right here that's got these arrows dancing, you click on that. And when you do it's going to open up an editor that allows you to determine what here's all that here's all of the meta data that's available to you. Look at that that's all the stuff that's in your file and all you have to do is go and click on a position here. So if I wanted something to be right below the artist's name then I would click on the artist named position so it's see how it's kind of blinking red there and then I would go find the thing in the metadata that I wanted to be underneath that and click on it and it will add it to the list then once I do that I save this as a preset and you can save as many custom presets is you want and then once you're done you hit ok and then you have to really you have to then you have to come down in the bottom of this plug in manager and reload the plug in in order for it to take effect once you've reloaded the plug in to take effect then your preset is right here inside of the preset selection option on the metadata menu so I I know that's a little thing but you can't believe how amazingly useful that is so now if I go to a wedding and I have received a model release for the people in the wedding um I can now go to a particular person and I can go to the model release information here and I can see that I have unlimited model release and it says release idea it's in the catalog so let me I think this is this is a good workflow tip so if you have a release for something the place that it should go is right here inside of the catalog next to the people okay so um so that's where it should go the model releases all go here and this one is one that was so someone signed it and then took a picture with their cell phone and then sent it right which is an easy way for us to but this is where it should all go the model relations should go in the photos with the photos and and here's the thing is if they send you up a pdf back you have to change it to a j peg because light room doesn't cpd efs which is weird right? Why not? Why can't see a pdf I don't know I just it's a good adobe adult we made it just anyway so change it to a j peg and then you've got your model release and it's in here so then you know I have a model release for this person so now I can use the images and so I have a model release for everything that we've been doing today and all those model releases air inside the job with the actual photos so I have the ability to find them and so that's why in the in the meta data in the key words I come in and say I have I can look and I can say oh I have unmet unlimited model release now you can also by the way you khun search and find images where you have an unlimited model release. So if you ever in a situation where you're like, I need to know if I have I need I need a picture for something that has, you know, a bride on a sand dune, but it needs to have a model release because I'm going to sell some product with it. You can search your entire catalog now for something that has sand dunes bride and a model release in it, and it will then pull all that information together, and you can do that either by searching up here in the metadata areas. So all this metadata information orm or more likely, you'll probably go down and create a collection, create a smart collection and then put all that requirements in your search here, and it will pull together and on automated collection of everything that has, you know, a bride with a you know, model, release or whatever, okay, that's where you would search for that kind of stuff pro photographer wants to know about copy writing do you feel that putting your copyright and your meta data is adequate protection of your images? There is no adequate protection of your images because anyone who wants to steal them and use them will in fact I even had bribes, mothers take a picture from a blawg and then print it as a you know, eight by ten or eleven by fourteen and then stick it you know, encounters and stuff with wedding you know, like areas and I'm like really call me I would have printed it for free just not to see that you know yeah he's got my blocky logo on it and when no so you know, I mean, if they're going to steal it they're going to steal it but it is it is not acceptable for you not have it yeah, you have to have it in there because that protects you against someone who's looking for you and can't find you and therefore uses the image and calls it an orphan work because once you have a work that's considered orphaned now you've got legal issues to try and get it back under control. So it's I think it's really important to have it there regardless it doesn't protect you, but it gives people access to you and that's the most important thing because there's a lot of honest people out there that we will contact you to use your image you know corporations don't want to steal your images they would they'll gladly pay you for them they might not want to pay you as much as you want for them, but they'll gladly pay you for them if they can find you so and that's the best way you know what here if I guess what are your top five tips for many data and for doing those key words is a key wording copyright if you had like if you only do this? Yes s o the the top five meta data let's see first would be key wording absolutely have to key word because you have to find him and other people have to build finally you have to copyright you have to put your copyright information into the meta data and the all of this all of this happens at the raw image before it ever gets before you go to plug ins before you go to photo shop before you ever do anything with your images, they even before you convert him to dmg you've got to put the metadata in so that because if you don't do it now you'll never do it so key wording, copyright information moderate these information do I have a model release or don't tie and then any kind of description or title you can put on it would be helpful. I only put that on the images that I think will go into my into my blog's because then the blawg khun steal that information and use it for cielo purposes and so if before you send your image to the blogged you put description and title on the image itself which is right so if I click on an image and I go here so the in your in your default area you see title is here and caption is here. So this is title caption those two fields, if you're sending an image to a word plus press blawg will be stolen from that and put into the html. So you absolutely want information here as well as you want to make sure that you have your your key words here so that's four will be the fifth oh, make sure that your date and time stamp is accurate. Great, which you can change right here. So if you go to the date and time stamp like this, if you click on this little button right here, you can change it so you can highlight all the images in your entire collection and then click on this cat edit capture times he's select everything that you're working on. You come down to the capture time and you click on that little button and you can change the captured time right here, and it will change everything in relation to how much you change this one. And so they all go up and our back an hour or whatever, so that's another must. So those five things with the five things that I will always do to every photograph before they ever go anywhere fantastic. Thank you. When do you do that? Right, right. You know, not right when they come in, I keyword, as they're coming in. Okay, like everything that's, general. Okay, but once they're into the system, then I'm in a column and find out which ones I'm keeping ok, get the ones I'm throwing away and throw him away, and then I go into so that at that point, you highlight everything. If you have a model release on everybody in that shoot immediately tag, it is model released on, then put those moderate leases into the system and make sure that you tag on the model release area, that you have it in the catalog so that you can find it. Okay, so that's that's, the first thing you do, and then you're going to go in and make sure the second thing you're going to do is make sure that capture time is correct on all the images on dh. Then start key wording, and then once you've key worded and you've done all your work, and then you kind of look at the five stars or the three stars, or whatever, those the three stars, or whatever your, you know, your highest star ratings, those the ones that go into the blawg, those are the ones that you should type in titles and descriptions on just you know those five or ten or fifteen of them just type in titles and if you're if you're going to make a block and you're in a rush that's okay highlight all five are all ten of them and put the same title in the same description and all all ten of them you know, just kind of a general description that includes your name and where it was shot and you know, so if it's a wedding then I always say the title would be wedding photography by jared plot at scott's in scottsdale, arizona and then in the description I say this this wedding at these scottsdale princes in scottsdale, arizona shot by wedding qatar arizona wedding photographer jared platt so those are all the key words that I would love for google to see and so those are the things that are going out with every image, right? So if you don't have time to individually title on description everything that's fine put put something there the idol and description in all of them because then what will happen is they go up to your blogged as image number one image number two image number three with maybe a extra long name at the end of it says scottsdale wedding photographer or something like that and then in the title and description is this general description and google will say there seems to be a lot of wedding photography on this site because of the title of description and telling me that, right?