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Unlock the Power of Pinterest

Lesson 6 of 46

Bonus Video With Purchase: How to Follow


Unlock the Power of Pinterest

Lesson 6 of 46

Bonus Video With Purchase: How to Follow


Lesson Info

Bonus Video With Purchase: How to Follow

Now let's talk about how to follow people, and you really want to be following people in your industry and within your marketplace that have similar audiences. We talked about in an earlier video, commenting on people's pins to be able to get exposure in front of their follower base, and in order to do that, you should probably be following them to see their pens. So what I recommend doing when you're on your account page, you can click up here and collect followers to see the people who are following you, and you can choose to follow whoever you like. That is following you, but it's not really a strategy. You don't need to follow people just to get followers like some people suggest on Twitter. What I suggest is actually searching out people and choosing to follow them selectively, and when you click on the top right this following, you will be able to see people who you are already following. So to follow more people like them, you simply click on their account. And then if you go to...

the top right, you can click on who they're following and see all of those people so you simply click on follow of any of the people that you would like to follow off of their page now. Additionally, if there's a certain brand you wanna follow, say, I wanted to get in front of Neiman Marcus's audience, a lot of people you can go to the top search and they will show you a results and results, meaning all of the pins that have the word Neiman Marcus, all the boards and Penner's, which are the actual accounts, which is what we're after right here. So I'm going to select Penner's, and now I can choose, which is the correct count. So right here and you can see I'm actually already following them. But if I wasn't, I would actually select. Follow right there so you can search for people. You can search for brands, but this is a way to start following people to see what's trending in your industry and also to be able to comment strategically in front of audiences that are similar to your perspective. Customer base

Class Description

Looking for a free, powerful tool to attract clients and grow your brand? Join marketing maven Melanie Duncan for a three-day workshop that will teach you everything you need to know about harnessing the power of Pinterest.

Melanie will describe how you can use Pinterest to effectively communicate your company’s mission, perspective, and product. You’ll explore selecting content that best supports your brand, attracting the ideal audience to your page, and implementing monetizing strategies. You’ll also learn about using watermarks and other tools to protect your unique voice and intellectual property.

By the end of this course, you’ll be ready to create a compelling, dynamic Pinterest presence that will drive sales, spark conversation, and attract loyal customers.


  1. Bonus Video with Purchase: Create/Convert to a Business Account
  2. Bonus Video wtih Purchase: Business Resource Center
  3. Bonus Video With Purchase: Your Profile
  4. Bonus Video With Purchase: How to Create Boards
  5. Bonus Video With Purchase: How to Edit Your Pins
  6. Bonus Video With Purchase: How to Follow
  7. Bonus Video With Purchase: How to Pin
  8. Bonus Video With Purchase: How to Search
  9. Bonus Video With Purchase: Liking and Commenting
  10. Day 1 - Pre-Show
  11. Intro & Power of Visual Marketing
  12. Using Pinterest as A Business

    Get tips on using Pinterest to grow your business.

  13. Business Pinterest Account Q&A
  14. What's Working Now on Pinterest
  15. What's Working Now Pt. 2 & Q&A
  16. Guest Instructor: Christine Tafoya
  17. Q&A with Christine & Melanie
  18. Get More Clients
  19. Student Hot Seat
  20. Final Q&A
  21. Day 1 - Wrap-Up
  1. Day 2 - Pre-Show
  2. How to Build Pinterest Followers
  3. Build Followers: Expert Panel
  4. Promoting Content with Crystal Palecek
  5. Traffic Strategies: Crystal & Melanie
  6. Increasing Traffic from Pinterest
  7. Hot Seat: Adam / Artful Gentleman
  8. Launch a Pinterest Contest
  9. Contest Marketing & Follow-up
  10. Contests Recap & Final Q&A
  11. Day 2 - Wrap-Up
  1. Day 3 - Pre-Show
  2. Building Your Email List with Pinterest
  3. About Me Pages & Q&A
  4. Building Your Brand with Images
  5. Q&A & Student Hot Seat
  6. Branding & Design with Christine Tafoya
  7. Branding Hot Seat: Artful Gentleman
  8. Branding & Design Hot Seat
  9. Christine Tafoya's Graphics Package
  10. Student Hot Seat & Q&A w/ Christine Tafoya
  11. Thank Yous & Devin Duncan
  12. Optimizing Your Website
  13. Workshop Recap
  14. Day 3 - Wrap-Up


a Creativelive Student

What an incredible amount of GREAT information that Melanie gives in this course! I couldn't watch it all live, but I saw enough in about 30 minutes to know I had to have it and so I bought it and it is worth EVERY PENNY! I can't wait to start utilizing all the great info to make my Pinterest boards work for me and have more fun pinning! Thank you CreativeLive and Melanie!


So glad I saw this and got it to keep. With just a few tweaks, I turned my non-active boards into active boards and quadrupled my followers in just a few days. This spilled over into site traffic AND major lead generation for my mailing list. Thanks for the inspiration, Melanie.

Michelle Smith

Awesome learnt so much thank u