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What Can WordPress Do?

Lesson 1 from: WordPress for Photographers

Justin Seeley

What Can WordPress Do?

Lesson 1 from: WordPress for Photographers

Justin Seeley

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Lesson Info

1. What Can WordPress Do?

Lessons

Class Trailer

Day 1

1

What Can WordPress Do?

07:49
2

WordPress.com vs WordPress.org

10:41
3

Domains and Hosting

08:14
4

Domains Q&A

10:00
5

Demo: 1-Click Install on HostGator

08:53
6

Audience Q&A

38:03
7

WordPress Dashboard Oveview

32:31
8

WordPress Dashboard: Settings

33:22
9

Audience Q&A

03:42
10

Working with Posts

33:44
11

Working with Pages

30:46
12

Audience Q&A

34:57
13

Using WordPress Plug-ins

44:26
14

WordPress Themes

27:13
15

Final Q&A

04:05

Day 2

16

Managing Your Media

35:20
17

Managing Your Media Q&A

05:48
18

Working with Video

09:39
19

Top 5 Photo Plug-ins

19:57
20

Top 5 Themes for Video

13:56
21

Top 5 Video Plug-ins

10:37
22

Creating a Discussion

09:53
23

Moderating Comments

12:26
24

Creating Ratings and Polls

11:27
25

Purchasing a Theme

17:58
26

Customizing a Theme

08:23
27

Editing Code for Non-Geeks

24:54
28

Customizing Themes Q&A

07:43
29

CSS Crash Course

24:15
30

Using the WordPress Codex

13:13
31

Creating and Using Menus

08:28
32

Lightbox Plugins

13:13
33

WordPress Codex, Menus and Plugins Q&A

08:43
34

General WordPress Q&A

10:17
35

Optimizing Images for the Web in Photoshop

32:30
36

Optimizing Images Q&A

10:56
37

Displaying High Resolution Images on the Web

11:35

Day 3

38

Protecting Images Online

22:06
39

Adding Watermarks

17:56
40

Copywriting Images

08:40
41

SEO 101

24:00
42

Engaging Your Audience

05:26
43

URL Shortening

09:54
44

Exporting/Importing WordPress Data

10:33
45

Backing Up WordPress

13:26
46

Security 101

24:20
47

Spotting Trustworthy Themes/Plugins

24:32
48

Trustworthy Themes/Plugins Q&A

21:13
49

Battling Spam

18:38
50

Dealing with a Hacked Site

15:41
51

Protecting Your Site

10:46
52

Using Web Fonts

24:08
53

Web Fonts Q&A

11:36
54

Thanks + Credits

04:04
55

Monetizing Your Content

24:55
56

Final Q&A

28:31

Lesson Info

What Can WordPress Do?

As I said before, You know, I want you guys to feel comfortable with me, asking me questions and all that good stuff. So if I ever come across something that you don't understand, you know, just let me know. Nobody deal. Okay, We're going on a lot of fun over the next three days. Hopefully and cover as much stuff as we possibly can. Um, if you don't know about me, my website address, Justin Seeley dot com. You can follow me on Twitter, Facebook, Google, plus all that good stuff. That's all there to, um, I've been using WordPress for the last four years. Five years? Something like that. Building all my web sites on WordPress. I love it because it's so easy to use. Um, and I don't You know, a lot of people are gonna look at me and go No, it's not, dude. And, uh, it really is once you nail down your process, okay? It's all about getting the process nailed down. But once you get that, it's gonna be a lot better. And so let's take a look at some of the agenda for today. Okay? So the first t...

hing we're gonna talk about is getting to know WordPress. What it is, what it can do and all that kind of stuff. Okay, then we're gonna go into self hosting WordPress, and this is the option that most of you are probably going to use. All right, Because there are two ways to use word pressers wordpress dot com, which is a hosted service. And then there's word president or go, which is a self hosted service that you host yourself. Okay, so we'll talk about the differences between those. I'm gonna talk to you about how to install wordpress yourself and all that good stuff. We're then going to go into the WordPress dashboard. So I'm gonna talk all about the dashboard, and if you don't know what that is, that's okay, cause I'm gonna show you exactly what that is. Then we're gonna go into working with posts and pages. That's the meat and potatoes of WordPress is the posting pages. That's what your content is. Okay, that's where you get your RSS feed and all that great stuff. Then I'm gonna go into using WordPress plug ins. I'm gonna talk about how to use them. I'm going to talk about ones that I use personally and ones that you should probably be using to. I'll discuss how to find free ones, how to find premium plug ins as well. And then we'll talk about WordPress themes. It'll be the last thing we talked about today. That would be the big one. That's what everybody wants to know, how to make their site look cool, right? So let's take a little detour here for a second and then jump on the web. And so when you first install WordPress and we'll get to that in a minute, Okay, When you first install WordPress, this is what you see. You see a very bare bones, ordinary looking Web page that doesn't necessarily look like anything, right? You see this? It's like a shell, and it's very blogging, all right. And a lot of people don't like blah G. And, you know, I was one of the questions. How do you make your website not look like a block? Well, by the use of themes and plug ins, you can create websites that look like this. You can create websites that look like this. Photographers should really enjoy things like this, right? That fade in, fade out. Really cool looking stuff, right? This is all WordPress. And this is nothing more than posts and pages. Okay, this is my website. It is a blawg per se, you know, But that's what I do. I belong, and I teach, so it fits what I do, but you can do all kinds of little nifty effects. I am going to talk a little bit about CSS. How to do nifty things like that. It's really not that hard. There's a website online that will actually do 90% of the work for you. You're gonna find that I'm big on letting other people do my work for me because, you know, I'm a busy guy. I don't have a lot of time to learn how toe do all this stuff manually, Right. So I use a lot of generators and stuff like that. I know how to do it myself, but I choose not to, because it's just easier to let somebody else do it right. Um and then, you know, I will also show you wordpress dot com a little bit. We'll talk about it. You know? We're not gonna use it, though. We're gonna use wordpress dot org's software for the majority of it. But I just want to give you an idea how you can go from this to this. And literally you could if you have the content in place. Okay, the content is king Inboard press. All right, number one content is king. Uh, the theme is the queen, all right. And nothing runs without the queen as my wife. So, uh, you have to have the theme, but you have to have the content in place to. So if you have posts and pages, you can create this literally in about 10 minutes. Okay, so you can go from this to this in about 10 minutes and something to talk about all that. All right, let's go back over here. So, what can wordpress to do? What come or press do for you? What can I do for your business? What can I do for you know, whatever it is you're using it for Well, the short answer to this is everything wordpress can do. Just about everything you wanted to do. You need a landing page. WordPress could be a landing page. You need a block. You could be a blanc if you need it to be a media hub for podcast videos photography in this case, it can do that. It can service all of those. WordPress is at its core what we call a content management system, and I'll get into that in a minute. So it is made. It is built to handle your content, no matter what type of content you throw at it. Okay, I use WordPress for a lot of different things. I have WordPress running on my personal blawg. That's what my personal blawg runs on. So every time I write an article on using WordPress to publish that I have a podcast site which is currently under redevelopment, because I recently had a malicious malware attack, we'll talk about that in Bay three. How to avoid that kind of stuff, But, um, and so I use WordPress to distribute videos. It was nothing but a video distribution platform for me. I'll I've also used it as a landing page, like when my sites are under construction. I build a quick landing page with WordPress so people have on my social media links and all that good stuff, and it's all driven from the same system, and it's very quick and very easy to do. Okay. It can be an e commerce solution if you're looking to sell things we're looking to do memberships, subscriptions, all that kind of stuff that can all be done through WordPress. All right, now, it can't be done natively inside of WordPress, the e commerce stuff. You have to extend it with plug ins. If you don't know what a plug in is, that's fine. We're gonna cover that in depth. Okay. So WordPress at its core is a blogging platform. And a lot of people hear that, and they get turned off by it. They think, Oh, a blogger. I don't want log, You know, if I told my mom, you know, my mom just everyday person who doesn't, you know, like to use technology that much? I told her mom, you need a website, and I said, I'm gonna use this blogging platform to build your website. She's Oh, I don't need a blawg. You know, I should do something like that. Well, that's right. Not everybody needs a block. I have had many iterations of my website. Anybody who's followed me on the Internet over the last couple of years. You see my website go from landing page, toe blawg toe portfolio to whatever, and that's the great thing about WordPress. Your WordPress site could become a chameleon that you can instantly changed any time you want. And that is what at the core, it is a content management system. So no matter what, you can have the same website but look totally different. Feel totally different. Do totally different things. Okay, What I always say about WordPress is it is the best and easiest way to get yourself on the Web bar. None. It absolutely is. And a lot of people say Yeah, but you know, I've got Website Builder tonight that, you know, Go Daddy gave me or something like that, and that's fine. If you want to use that kind of stuff, that's totally fine. But WordPress is a flexible platform. It's an easy platform, and it's a platform that is ever evolving and expanding. Excuse me, and so you know, there's a ton of developers out there. They're building stuff for you to use. There's a ton of free theme makers out there. They're building things to make your site look cool, and they're not going to stop because the WordPress ecosystem is still growing. All right, I don't I don't believe WordPress has quite jumped the shark as of yet, so you know, it's gonna keep going that way, and so it's still the best and easiest way to get yourself on the Web.

Class Materials

bonus material with enrollment

WordpressSlides.pdf
wp_seo_101.pdf

Ratings and Reviews

a Creativelive Student
 

I watched all three days of the course. I am a photographer. The course was titled WordPress for Photographers. Only about 5% of the course was tailored to photographers. Most of the content and discussion was for pro website consultants and bloggers. That aside, Mr. Seeley is so well versed in what he knows well. Imagine sitting in front of the camera for 3 straight days remaining articulate and very professional! The class was really presented for bloggers, not photographers. An example of this is on day 3 where the presenter, after talking about photographers' concerns for an hour or two, said he wanted to transition out of photography into blogging. The class seemed short on the type of content that photographers need. It would have served photographers better if the students present in the studio were all photographers. Discussions on watermarking, photo file size and image theft/copyright infringement showed that Mr. Seeley's background in the needs of photographers is lacking, while his expertise in graphics and web design are VERY impressive. Too much of the class time was devoted to answering narrowly focused tech support questions from people other than photographers. It was a wonderful class for the audience that hijacked it, but it should have been titled and described differently if it was intended for web-blog designers. I really liked the energy, humor, and expertise of Mr. Seeley but the class was too-often off-mission. On day 1, it would have been very productive to show a photographer's WP website that was esthetically beautiful and had all the bells and whistles photographers are looking for. Then explain how you get from nothing to the final website using WordPress. That would have met the needs of pro photographers!

Shannon
 

Justin is an excellent presenter. He's easy to listen to and it's obvious he knows his stuff. As a presenter/trainer, I really appreciated his ability to stick with his outline while he fielded questions, both off and on topic. It takes some balancing to do that. He was good at noting questions that were too far afield and I think he actually answered all of them by the end of the three days. I would definitely attend more classes presented by him. Thanks, Justin and CreativeLIVE.

a Creativelive Student
 

Amazing class! Superb presentation! Justin kept the technical geek-speak to a minimal and made the entire class easy to understand and fun! I think this class should be called Wordpress for the Non-Geek! (As others have said there was not a lot of information specific to photographers, but when it was referenced there was great examples and information provided!)

Student Work

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