Business for Photographers
Sandy Puc
Lessons
Day 1 Pre-Show
06:06 2Introduction
29:17 3What Does Success Mean to You?
29:22 4Setting Goals
17:44 5Photography Today
23:25 6Creating a Business Plan
16:24 7Growing Your Business
29:03Studio Design with guest Bert Behnke
34:48 9Business Structures
20:45 10Business Set Up
13:11 11Accounting
19:42 12Branding and Marketing Overview
21:29 13Human Resources
42:43 14Day 1 Wrap-Up
12:57 15Day 2 Pre-Show
09:48 16Homework Check
08:12 17Introduction to Marketing
25:03 18Creating a Marketing Calendar
43:08 19Social Media
1:12:46 20Network Marketing
18:55 21Displays
54:22 22Specialization with guest Mike Long
15:59 23Teaching Photography to Moms
10:25 24Store Displays
11:37 25Referral Programs
18:43 26Additional Marketing Techniques
23:25 27Day 2 Wrap-Up
06:17 28Day 3 Pre-Show
10:24 29Homework Check
07:24 30Natural Talent
40:08 31Niche Marketing
29:15 32Baby Plans and Beyond & Limited Editions
30:15 33Marketing to Seniors
37:32 34Seniors & Video Fusion
41:07 35Customer Service
41:49 36Thanks + Credits
06:27 37Creating a Workflow
13:48 38Charitable Marketing
23:00 39The Legacy Project
35:40 40Day 3 Wrap-Up
03:35Class Description
Sandy Puc' is back at creativeLIVE for a course in business management. From business planning, conception, structure and management to marketing, niche photography and customer service, this is an all-encompassing course in making the most of your portrait studio business. You will discover faster, smarter and more effective ways to manage your time, money and resources. As if that weren't enough, you'll also find yourself filled to the brim with Sandy's infectious drive and love for photography, people and life in general.
Class Materials
Ratings and Reviews
a Creativelive Student
HELLO CREATIVE WORLD! Sandy's Puc is my first course I bought from CreativeLive. Sandy Love your dedication, determination, experience and love for photography. And all that while growing the family. wow!wow! hugs from London :)
a Creativelive Student
Only had a chance to watch the last day and bought the program. Saw you speak in Chicago at WPPI and fell in love with your style of teaching and your love of photography. Could not wait for this program. Thank you.