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How to Build a Memorable Brand

Carolina Rogoll

How to Build a Memorable Brand

Carolina Rogoll

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Class Description

For anyone who wants to learn the fundamentals of branding in an approachable way, this class offers an effective model that offers structured guidance and professional tips for building, managing, and marketing any brand.

Based on her book ‘Star Brands’, Instructor Carolina Rogoll will take you through the five step model for brand success, which includes:

  • Step 1: Brand Assessment & Goal Setting
  • Step 2: Equity and Targeting
  • Step 3: Crafting a Communication Strategy
  • Step 4: Marketing Mix
  • Step 5: Marketing Plan & Measurement

Class Materials

Bonus Materials with Purchase

Starbrand Exercises Template

Bonus Materials with RSVP

Adobe Stock Tutorials Contributor

Ratings and Reviews

Chantal
 

Absolutely great course. Carolina is a great instructor and she passes the "information" the best valuable way it is possible.....Very easy to understand, to follow, that worths every minute. I highly recommend 100% and more! Thank you!

Becky Kavanagh
 

I take a lot of these type of classes here and on other formats. Carolina is simply amazing - engaging, well prepared, and so clear. This class timing was great. Sometimes classes are too long and by the end, I'm drifting. Not so with this class. I believe this is due to the pace the information was provided and Carolina's delivery!

Student Work

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