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Buyers Round Table

with Jenn Meyer , Christian McClellan , Jessica Herman and Briana Bers

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About The Class

hear directly from retail buyers.

Getting your goods into stores can be a great way to make on-going, low-touch sales. But how do you make that happen? In Buyers Round Table, you’ll hear from retail buyers as they answer questions from the makers in the SF Etsy Sellers Group.

During this special event you’ll learn what veteran buyers are looking for and how to pitch your product so they can’t wait to buy. 

You’ll get tips on: 
  • Approaching buyers 
  • Presenting your work 
  • Appealing to store owners 
  • Packaging for retail sales 
You’ll hear first-hand how other makers got their handmade goods into stores and how you can mimic their success. 

If you are ready to expand into making brick and mortar sales or just need to boost your pitching game, this is the perfect starting point for you. 

Lesson Plan

  1. 01

    Buyers Round Table

    Find out how other makers got their handmade goods into stores and how you can do the same.

    58:26

Meet Your Experts

Jenn Meyer

Owners Jenn and Kyra, craft show buddies turned business partners own and operate Local Take in the Castro. Local Take serves as a main retail source for independently designed and crafted personal items and gifts, showcasing the work of over 130 local artisans. ... read more

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Christian McClellan

Husband and wife team Christian & Daisy opened unique gift shop, Gather SF, in 2014 in Hayes Valley. gather provides San Francisco shoppers with a thoughtfully curated selection of unique local and hand-crafted clothing, home goods, and gifts. It is a place to discover innovative local and indie artists and artisans. gather fosters an engaging shopping experience that provides a meaningful connection to the featured craftsmen and women including hosting monthly events such as workshops, trunk shows, and seasonal gatherings. ... read more

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Jessica Herman

Park and Pond is the source for awesome, creative, useful, and well-designed goods. Merchandise includes jewelry, stationery, gifts, home items, art, and bath and body products. All goods available at Park and Pond are produced within 100 miles of San Francisco! ... read more

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Briana Bers

Owner Briana, through URBAN BAZAAR®, hopes to share with others her passion of giving new life to the old and discarded through the creative reuse of secondhand and recycled materials. Briana graduated from san francisco state university with a b.a. in sculpture and ceramics, and was a licensed San Francisco street artist from 2009 thru 2011.  ... read more

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