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Connect With Your Customers on Social Media

with Erin Dollar

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  •   02 Identify Your Voice for your Brand


Class duration: 2h 18m

See all 11 lessons
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  • 95% recommended

    20 student reviews

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About The Class

Create a memorable brand and build an engaged audience

The prospect of having to find time to maintain your social media accounts and continuously create content can be overwhelming for some creative entrepreneurs. Deciding what to post and how to engage your audience can paralyze you before you even begin. Connecting with Your Customers on Social Media with Erin Dollar will give you all the tools needed to create an authentic social media presence so you don’t miss out on the opportunity to open your business to a new base of customers.

Incorporating social media into your business doesn’t have to be an all-consuming experience. Join Erin Dollar for this class, and you’ll learn:

  • How to create a visual story on Instagram and Pinterest
  • Content creation strategies that use your design process
  • Ideas for memorable promotional posts that build your brand online
  • Proven techniques for enhancing your Pinterest boards and Instagram posts

Follow Erin behind the scenes of her own business Cotton and Flax, where you’ll learn actionable tips and tricks that allow you to stay engaged on multiple social channels, without losing time to run the rest of your business. Take it from her: learning to use social media in an engaging and effective way is a must-have skill for any budding entrepreneur - and it can actually be fun!

Take the first step in gaining long-time and repeat customers and catapult your business with to the next level with stand-out social media.  

Lesson Plan

  1. 01

    Class Introduction

  2. 02

    Identify Your Voice for your Brand

  3. 03

    Create Content using Your Design Process

  4. 04

    Develop Shareable Content for Your Community

  5. 05

    Craft Dynamic Lifestyle Promotional Content

  6. 06

    Identify Your Ideal Customer on Pinterest

  7. 07

    Maximize Your Pins To Create Traffic

  8. 08

    Build a Visual Story On Instagram

  9. 09

    Mobile Strategies For Visual Content

  10. 10

    Optimize Your Instagram Posts with Captions

  11. 11

    Save Time With Tools and Content Calendars


Meet Your Expert

Erin Dollar

Erin Dollar is an artist, textile designer, and small business owner, making beautiful home goods from her Los Angeles studio. Her background as a fine art printmaker informs her work for Cotton & Flax, where Erin's hand-printed textiles set her designs apart as a blend of fine art and fine craft.  ... read more

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Bonus Material

Access your course materials here!

Get access to exclusive bonus content when you purchase this class.

  • pdf 45 Smart Content Ideas
  • pdf Social Media Management Tools

95% of students recommend this class.
See what some of them have to say.

  • user-6d784d

    March 2016

    I really enjoyed Erin class. I'm pretty new to social media so it was a little hard to keep up with all her great ideas. Don't get me wrong I don't think she moved too fast it's just my brain works a little slower. I took lots of notes and can't wait to implement them in my business. This is only the second time I've watched Creative Live . The first one was close to my heart and I loved it loved that one also. Thank you for offering free courses, it's a great way to get us interested in the other ones. I look forward to watching again. Thanks, Candace Romano

  • Anna Campolo

    Anna Campolo

    March 2016

    Great class, Eric was super clear and helpful..and so inspiring! Thank you Erin and thank you Creativelive! A pleasure to follow you!

  • Creativelive Student

    Creativelive Student

    March 2016

    This course was great! I am so excited to try some of the tricks Erin suggested. Erin was super helpful and encouraging to her students. Thanks for letting me be part of the audience!

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