Create an Effective Wholesale Catalog
with Katie Hunt
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03 The Essentials of a Good Catalog24:29
Class duration: 2h 24mSee all 9 lessons
About The Class
learn how to make a catalog of your handmade wholesale products.
- Leveraging dynamic product photos – even when a professional photographer is out of reach
- Organizing your catalog to increase sales
- Stretching the life of your catalog
- Strategies for cost-effective production and printing
Introduction to Workshop10:47
Function Over Fashion: Your Catalog is a Sales Tool05:23
The Essentials of a Good Catalog24:29
Why Product Photos Are Critical For Your Catalog36:58
Real World Catalog Critique with Cara Underwood31:52
Extend the Life of Your Catalog11:47
Don't Let Budget Stand in the Way of Your Perfect Catalog17:47
Be Proud of Your Finished Catalog04:01
How to Buy This Conference01:23
Katie is the founder of Tradeshow Bootcamp, a business strategist and mentor to creative entrepreneurs. Katie is a firm believer in professional development, surrounding yourself with community and pushing ‘go’ even when you might not feel 100% ready. She frequently speaks and writes articles on topics relating to selling wholesale, growing your client base, marketing strategies, business planning and managing life as a small business owner. ... read moreSee instructor's Classes
Create An Effective Catalog Starter Kit
Create An Effective Wholesale Catalog Workbook
100% of students recommend this class.
See what some of them have to say.
Even though I've been selling my creative work through my wholesale business for several years, this class was a great refresher! It can be so tempting to make a catalog that's artistic and flashy, but Katie reminds us that the main focus should be to make it easy for your client to BUY! Katie has tons of experience with businesses buying and selling paper goods and gifts, and her insights help me focus in on the details that matter most to my buyers. Thanks for the help!
This course was fantastic and gave specific tips on how to effectively create your wholesale catalog. It was a perfect resource as I hadn't even thought about creating my catalog yet, but the info I learned will help influence the direction and thought I put into building out my product line.
I already had a digital catalog, but this really opened my mind up to the idea of a printed one and how important it can be for getting sales. It was great to see other catalog examples and learn about the variety of product that a retailer is looking for in a catalog. Really great class for anyone wanting to expand into the wholesale business.
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