Optimize Your Online Store
with Andreea Ayers
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01 Class Introduction11:56
05 What is the Call to Action on Your Homepage07:02
About The Class
create a site that reflects your brand and gets customers to buy.
Running your own online store gives you control over the sales process and allows you to create a space that fully reflects your brand. It also comes with a lot of responsibility and can quickly become a major source of stress. Learn the right way to optimize your e-commerce website from Andreea Ayers.
Andreea has started and sold three companies in the last five years. As the owner-operator of a successful organic soap line and founder of a six-figure t-shirt business, she knows exactly what it takes to build a business online. In Optimize Your Online Store, Andreea will teach you how to create a website that reflects your brand and encourages customers to buy.
She’ll teach you how to:
- Set up a homepage that encourages immediate connection
- Create an about page that builds trust
- Write product descriptions that do the selling for you
- Turn browsers into paying customers
When you run your own online store you have to customize it so that when people do come, they trust you enough to actually make a purchase. Andreea will teach you how to analyze and improve your site so that visitors feel confident in you and your products and are converted into lifelong customers.
By the end of this class, you’ll know exactly what you need to do to ensure that your website reflects your brand, is trustworthy and encourages people to buy.
The Right Image & Text on Your Homepage18:34
Highlight Customer’s Lifestyle on Homepage14:21
Create an Irresistible Opt In Offer on Homepage11:40
What is the Call to Action on Your Homepage07:02
Best Homepage Layouts15:19
Main Purpose of Your About Page10:15
About Page: Customer First, Your Story Second34:26
About Page: Write Your Story11:48
About Page: Your Call to Action24:46
Create “In-Store Feeling” with Product Photos/Videos04:15
6 Steps to Write a Product Description that Sells26:46
Use Product Photos to Increase Sales09:54
Use Product Videos to Increase Sales13:39
Build Trust Through Reassurance18:19
SEO for Your Product Pages20:06
Choose Your Shopping Cart Platform05:43
Types of Shopping Cart Platforms26:02
Trust Signals & Why They Matter11:15
Use Your Blog to Increase Your Sales21:15
Develop Your Plan of Action03:22
Andreea Ayers is a successful entrepreneur who has started and sold three companies over the last five years and currently runs two. As the founder of www.launchgrowjoy.com, she helps entrepreneurs who wish to launch a consumer product line through retail ... read moreSee instructor's Classes
100% of students recommend this class.
See what some of them have to say.
This class is perfect! A great overview and explanation of what you need. I really like the simplicity and after watching it for free I bought it so I could pause it and implement the ideas as I went through the course. I love my page website now and highly suggest this class!
Wow! I bought this class on a whim and didn't expect to get as much out of it as I did. It is to the point, filled with really good information and presented really well. I am so glad I got it. We are about to redo our website and I feel a lot more confident about doing it right now.
Andreea is such a delight to watch, no wonder she does well in business, I want to buy from her and she isn't even selling me anything! Refreshing, very good for anyone looking for help with their website and connecting with your audience.
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