Kevin Kelly is Senior Maverick at Wired Magazine. He co-founded Wired in 1993, and served as its Executive Editor from its inception until 1999. He is editor and publisher of the Cool Tools website, which gets half a million unique visitors a month. From 1984 - 1990 Kelly was publisher and editor of The Whole Earth Review, a journal of unorthodox technical news. He co-founded the ongoing Hackers Conference, and was involved with the launch of the WELL, a pioneering online service started in 1985. He is the author of Cool Tools, What Technology Wants, New Rules for the New Economy, and the classic book on decentralized emergent systems, Out of Control. His journalism has appeared in The New York Times, The Wall Street Journal, The Economist, Time, Harpers, GQ, and Esquire. He lives in Pacifica, California.