Business 101: Start-up Considerations
with Karen Okonkwo
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01 Class Introduction & Market Research15:30
Class duration: 1h 3mSee all 7 lessons
About The Class
What you need to know about your business before you put a ring on it
Starting your own photography business can be a daunting prospect. But you can’t let all of the details, challenges, and hurdles stop you from going after your dream. Join Karen Okonkwo, the entrepreneur and co-founder of the stock photography company TONL, as she explains all of the issues you will need to consider before starting your business.
In this class, you’ll learn how to:
- Choose the right business structure for your company.
- Determine your start-up costs and profit models.
- Construct a strong and sensible business plan.
The best way to ensure that your business is successful and profitable is to plan it out carefully and strategically. This class will help you design a solid roadmap that puts you on a path to success.
Class Introduction & Market Research15:30
Who Are Your Competitors?03:32
Types of Business Structures09:17
Deciding on a Business Name & Determining Start-Up Costs05:24
Developing an Operating Agreement & Profit Model03:43
Constructing a Business Plan06:46
Startup Considerations Worksheet
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