Get Started with Lifestyle Family Photography
with Elena S Blair
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Class duration: 4h 43mSee all 32 lessons
About The Class
Turn your photo hobby into a business
Stop making excuses for why you’re not calling yourself a photographer and get the tools needed to put yourself out there. Elena Blair is a lifestyle photographer with a six-figure business who started as your “mom with a camera.” With a knack for capturing authentic moments, posing for any age group, and running a business that continues to grow, Elena joins CreativeLive to give you a quick start into building your family photography business. In this jam-packed course you’ll learn:
- What lifestyle photography is
- Basics of gear and camera settings
- Lighting and composition techniques
- How to shoot with intention
- Tips for finding your market and connecting with families
- Posing techniques for a variety of families and age groups
- Pricing your photo sessions
- How to work with a 3rd party to help edit your imagery
If you have a love of photography and are tossing around the idea of turning your hobby into a business, this course will give you the confidence to take a chance, believe in yourself, and have the tools needed to be successful.
What is Meaningful Lifestyle Family Photography?15:37
Settings for Shoots10:50
Light, Composition & Location10:47
Why Connection is Important15:11
Marketing Strategy for Lifestyle Family Photography09:34
How to Get to Know Families Fast12:22
The Actual Shoot08:10
Considerations for a Photograph11:43
The Family Session Workflow07:38
Shoot: Start Standing05:49
Shoot: Money Shot & Siblings05:08
Shoot: Time to be Seated06:41
Shoot: Portrait of Each Child02:09
Shoot: Laying Down04:25
Shoot: Mom & Dad Alone with Child06:50
Shoot: Movement Poses & Everyone in The Frame04:07
Shoot: Parents Together & Mom Alone04:40
Additional Shoot Considerations04:38
Review Images from Shoot07:17
Pricing & Business Strategy21:15
My Editing Strategy04:54
How to Cull Images03:44
Outsourcing Post Production12:53
Image Gallery Delivery08:42
Pricing & Business Q&A11:00
Finalize The Client Experience05:20
Elena S Blair
Elena S Blair is a Seattle-based photographer, mother of three, and owns a thriving lifestyle family and newborn photography business. She strives to find the unique beauty within every family she captures. Elena is also passionate about building community and encouraging other photographers to find depth and purpose in their work and business through both online and in-person education. She is the co-founder of Ladyboss Workshops with CreativeLive instructor Sandra Coan to help up and coming women photographers create profitable businesses.... read more See instructor's Classes
Family Sessions Prep Guide
Session Prep Example Email
Family Session Education Experience
100% of students recommend this class.
See what some of them have to say.
I am totally in tears watching this, and think that every person going into Photography should watch these. She is a great teacher, and helps us to understand our "why" so much better. I also LOVE that she helps one feel confident with the non-perfect, (or so called) shots, Thank you so much for giving me more confidence to shot what I love and not worry about "rules!!". Best class I've taken I will recommend her to every group I am in!!!
Elena is a great presenter. Delivers information in a very fun and engaging way. This course would be good for a beginner photographer. She shares the basics, but unfortunately doesn't quite provide advice on the more tricky questions. She shares a lot about her current state of business (10 years in and making enough profit to afford hiring staff). This is great to know what to aim for, however, it would be more beneficial to hear more about HOW to get to this stage. The main idea that I took from this course is: outsource as many processes as you can. Elena doesn't have a very distinctive style (no offence, but there is a huge competition in the style and editing that she works with), I would love to hear her advice on how to win in such high competition, how to convince clients to choose you and pay higher price tag for an equal quality of work. This is a fairly inexpensive class, so I would recommend it to the beginners, but not to the more experienced photographers.
Oh my gosh! I’m speechless, which is not me! #extravert I absolutely love that she talks of everything i want to do with my business, but i thought it was taboo. I’m seriously in awe of Elena. She’s not afraid to be authentic. I admire her style and workflow. This class gave me so much hope in designing the kind of business i truly want to have. I highly recommend this course for anyone who loves the idea of an “online” business catering to families who love the lifestyle look. Oh my gosh! I’m so happy I pressed BUY. YOU should too!
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