How To Set Up Your Pricing Structure
with Tomayia Colvin
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01 Class Introduction06:56
Class duration: 1h 22mSee all 7 lessons
About The Class
It's time to raise your prices
Are you afraid to raise your prices but you’re not making ends meet? Are you worried that you’ll lose clients because they’ll think you’re overpriced? Join photographer and educator Tomayia Colvin as she talks you through the process of identifying what your photography skills are worth and how to charge for them.
In this class Tomayia will instruct you on:
- How to conquer your fears of charging what you’re worth
- Figuring out what your business costs are and what you need to make a profit
- Creating a price list that covers your skills as well as the products that you offer
- How to market your services to new and existing clients
It’s scary to charge more and worry about whether you’ll lose clients. But Tomayia’s experiences in this area will help you gain the confidence you need to acknowledge your value and still attract new clientele.
Learning From Your Mistakes06:09
Tackling Pricing Structure Fear08:59
Get Started Setting Up Your Pricing Structure12:26
Determining Your Cost to do Business12:54
Creating an Action Plan23:01
Tomayia Colvin has been photographing high school seniors and weddings for five years and has been a classroom teacher for more than 10 years. In addition to being an instructor at WPPI, she's been an educator for Imaging USA, United hosted by Showit, and for other photo education platforms.... read more See instructor's Classes
100% of students recommend this class.
See what some of them have to say.
Tomayia Colvin is delightful, a great storyteller and easy to listen to. A very simple explanation of basic accounting for photographers and a real eye opener for many.
Gives you great insights about how to handle your prices and to be confident to ask those prices!
Tomayia was awesome! The way she broke everything down was so ridiculously simple that I finally “heard the message of charging what you have to to get your bottom line” This was very timely for me. Pricing has been one of the biggest obstacles keeping me from moving forward in my new photography business because I didn’t value my worth. After this class, I started putting a budget together and now I am fired up. This is definitely doable. Thank you Tomayia!!!
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