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Lifestyle Newborn Photography - In the Home

with Emily Lucarz

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  •   Trailer

  •   01 Class Introduction

    06:18
  •   30 In-Home Shoot: Sibling with Newborn

    20:38

Class duration: 9h 45m

See all 42 lessons
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    77 student reviews

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About The Class

Capture true memories and gain clients for life

Documenting the first days and weeks of a newborn baby is often as stressful for the photographer as it is for the parent. Knowing how to handle the baby, capture all that is in your shot list, and keep tired parents calm and happy is often overwhelming. Join Emily Lucarz, as she walks you through how to get started in newborn photography by taking the photo session into your client’s home. Emily’s passion for newborn photography will teach how to incorporate not only items in the home into your photography but also how to capture natural moments that document real memories in the baby's first few weeks. 

She’ll cover: 

  • How to photograph in natural light no matter how dark or bright the room is 
  • Prepping the parents before you get there so your photoshoot is relaxed 
  • Poses and safety tips that work great for the newborn baby and for the family 
  • Incorporating young siblings into your session 
  • Marketing yourself as you grow your clientele and your portfolio 
  • Pricing and Sales that don’t overwhelm new parents 

By the end of this course, you’ll have the tools and techniques to capture images that are not only memories but become art in your client’s home.  



Lesson Plan

  1. 01

    Class Introduction

    06:18
  2. 02

    What is Lifestyle Newborn Photography?

    09:47
  3. 03

    Why Are You a Photographer?

    04:20
  4. 04

    Why Shoot Lifestyle Photography?

    07:32
  5. 05

    Integrating Lifestyle Photography into Newborn Sessions

    05:24
  6. 06

    Strategies to Gain Lifestyle Clients

    18:07
  7. 07

    Utilizing Your Website to Book the Right Clients

    23:13
  8. 08

    Booking and Prepping Your Client in IRIS

    14:58
  9. 09

    Integrating IRIS to Your Business

    35:20
  10. 10

    Pricing Guide & Client Questionnaire

    06:59
  11. 11

    Ways to Contact Your Clients

    09:54
  12. 12

    Step One: Plan Your Session

    20:37
  13. 13

    Step Two: Plan for Your Client, Not Yourself

    08:43
  14. 14

    Step Three: Guide Your Client

    04:04
  15. 15

    Step Four: Use the Available Light & Rooms

    09:19
  16. 16

    Step Five: Trouble Shoot Problems

    28:08
  17. 17

    Setting Up the Crib Shot

    07:23
  18. 18

    Live Shoot: Crib Shot

    15:19
  19. 19

    Live Shoot: Mom Holding Newborn

    07:57
  20. 20

    Live Shoot: Swaddle Newborn for Crib Shot

    14:00
  21. 21

    Live Shoot: Siblings and Newborn

    07:41
  22. 22

    Live Shoot: Family with Newborn

    13:39
  23. 23

    Images from In-Studio Shoot

    12:08
  24. 24

    Gear List for Life Style Sessions

    06:07
  25. 25

    In-Home Shoot: Before the Session

    26:38
  26. 26

    In-Home Shoot: Family with Newborn

    07:56
  27. 27

    In-Home Shot List

    23:41
  28. 28

    In-Home Shoot: Newborn Only

    22:18
  29. 29

    Newborn Only Shot List

    12:03
  30. 30

    In-Home Shoot: Sibling with Newborn

    20:38
  31. 31

    Sibling with Newborn Shot List

    14:17
  32. 32

    In-Home Shoot: Mom with Newborn

    19:50
  33. 33

    Mom with Newborn Shot List

    16:16
  34. 34

    In-Home Shoot: Dad with Newborn

    18:41
  35. 35

    Dad with Newborn Shot List

    09:48
  36. 36

    In-Home Shoot: Pet with Newborn

    07:56
  37. 37

    Pet with Newborn Shot List

    08:40
  38. 38

    Shooting For Black & White

    06:17
  39. 39

    Editing Lifestyle Newborn Workflow

    06:51
  40. 40

    Editing in Lightroom with Presets

    22:31
  41. 41

    Remove Grain & Fix Color in Lightroom

    27:27
  42. 42

    Sales & Pricing for Lifestyle Newborn Photography

    16:23

Meet Your Expert

Emily Lucarz

Emily Lucarz is a newborn and family photographer located in St. Louis Missouri. She began her career, like many photographers, after the birth of her first child in 2009.  Known for her happy personality and extreme patience with children, she has quickly become the most sought after family photographer in her area, booking consistently almost a year in advance.   Emily credits her love of people and outgoing personality to help her business grow the way it has.  ... read more

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Bonus Material

Access your course materials here!

Get access to exclusive bonus content when you purchase this class.

  • pdf GearList
  • pdf Example Client Email
  • pdf Newborn Questionnaire
  • pdf Shot List

100% of students recommend this class.
See what some of them have to say.

  • JennMercille

    JennMercille

    February 2017

    Oh my goodness!!! This was such a wonderful class. Not only is Emily a very gifted pro, she is the personable mentor that makes learning simple and the fun big sis you want to be around. She is a wealth of information and a total open book about it all. Being in her studio audience was so much fun, and the time flew by way too fast. I highly recommend this class not only to newbies trying to find their style and refine their technique, but also to seasoned pros looking to tweak their art with a creatively authentic perspective. As a newborn photographer with an established studio business model, I cannot wait to infuse what I have learned into my style and incorporate her business genius into my session and pricing structure. Thank you Emily Lucarz for sharing your creativity, knowledge and uplifting energy with us both in the class and behind the scenes! You are awesome!

  • Jessie Fultz

    Jessie Fultz

    February 2017

    Buy this course! If you are at all interested offering lifestyle newborn sessions, whether you are a new photographer or you have been in business for years, buy it! It's 100% worth your time and money and you won't regret it. Emily is so fun and genuine which makes learning from her such a joy! Not only does this course go over troubleshooting different scenarios that are bound to happen during some sessions, but Emily also gives all sorts of other tips that you wouldn't even know you needed to know until she offers up the advice. It's fun to watch her interact with her clients to ensure that she is able to make beautiful pictures in such a natural setting. Thank you Emily and CreativeLive for coming together to make this course happen! I am beyond thrilled that I was able to watch these last two days and learn SO much!!

  • Hiba Alvi

    Hiba Alvi

    February 2017

    Emily is amazing! I love how detailed she is and tells you how it is. It is nice she shares her personal journey and what she does - which is great! Love it and would highly recommend this course! I don't have a studio, and normally travel to clients home to do photoshoots - so all the tips here are more than helpful! I am so excited to do my upcoming photo session this weekend - can't wait to put these tips to use!

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