photo & video
money & life
art & design
craft & maker
If branding is "deliberate differentiation" then successfully developing a lifestyle brand hinges on your ability to evoke a unique emotion in a far-reaching way. A whole "lifestyle" is no small…
by Kylie Ora LobellThink being a “solo entrepreneur” means you never have to think about hiring someone? Confident that you can always stay small enough to do it all yourself? Sure that you…
by Tara GentileI always chuckle when people tell me their market is “really crowded” and for that reason, they’re a special case when it comes to marketing or business development. What market is not really…
by Tara GentileWhen I set up my very first website, my only goal was to get paid for doing work that I loved and that exercised a variety of my skills. I…
by Tara GentileThe visual nature of Instagram makes it an ideal place for makers to show off products, engage with customers, and grow their community. To help you get the most out…
by Erin Dollar