Play videoTim Ferriss, author of three bestselling books, creator of a top-ranked podcast, tv show, and business blog, knows a thing or two about shaking up an industry with creative solutions.
âCreativity being an asset that grows the more you use it, the more you spend, I think is a very interesting concept,â Ferriss says. He, more than most entrepreneurs, is someone whoâs not afraid to regularly push his personal limits on the creative front.
[Tweet "Tim Ferriss on the Kryptonite for Creativity @tferriss"]
His podcast, which started as merely an experiment two years ago, has rapidly ascended to the top of the iTunes charts for all business podcasts.
Heâs consistently challenged well-established business norms by launching a book solely on Amazon and skipping the traditional publishing routes, to releasing his tv show, The Tim Ferriss Experiment exclusively on Appleâs iTunes store with astonishing results.
Ferriss credits much of his success to asking the right questions when others wonât and, âSeeking out and creating the absurd.â He continues, âI think that thereâs so much absurdity in life, and as adults, weâve inculcated ourselves to be very serious. And I think thatâs kryptonite for creativity.â
[Tweet ""What I've been focusing on personally, is seeking out and creating the absurd." @tferriss"]
That seriousness, Ferriss argues, is largely responsible for why many young entrepreneurs in particular, have such a difficult time thinking outside of the box and going against societal norms when it comes to identifying creative ways to approach a challenging problem.
I couldnât agree more with this point Ferriss makes, because Iâve personally experienced that heavy burden of taking myself too seriously within my first business.
During my first job out of college, my side business at the time was devolving into a fiery inferno, largely because I spent a good amount of time and money on traditional marketing efforts that really didnât fit my product. I was instead following conventional advice thatâd make me appear to be a legitimate business, and in doing so, I relinquished much of the creative power that wouldâve otherwise been my strongest asset.
Now, I consistently challenge myself to not only be better, but to be different than the rest of my peers. As Ferriss experienced for himself, my personal choice to embrace the creative practice of thoughtfully doing things differently, has rewarded me opportunities I never wouldâve dreamed of just a few short years ago.
For more with Tim Ferriss on creativity, podcasting, goal-setting for maximum success and much more, watch the hour-long interview over on 30 Days of Genius right here on CreativeLive.
About the author
Ryan Robinson
Content marketing consultant to the world's top experts and growing startups. Online educator at ryrob.com where I share business advice and teach entrepreneurs how to start a blog and other side businesses.
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Tim Ferriss, author of three bestselling books, creator of a top-ranked podcast, tv show, and business blog, knows a thing or two about shaking up an industry with creative solutions.
âCreativity being an asset that grows the more you use it, the more you spend, I think is a very interesting concept,â Ferriss says. He, more than most entrepreneurs, is someone whoâs not afraid to regularly push his personal limits on the creative front.
[Tweet "Tim Ferriss on the Kryptonite for Creativity @tferriss"]
His podcast, which started as merely an experiment two years ago, has rapidly ascended to the top of the iTunes charts for all business podcasts.
Heâs consistently challenged well-established business norms by launching a book solely on Amazon and skipping the traditional publishing routes, to releasing his tv show, The Tim Ferriss Experiment exclusively on Appleâs iTunes store with astonishing results.
Ferriss credits much of his success to asking the right questions when others wonât and, âSeeking out and creating the absurd.â He continues, âI think that thereâs so much absurdity in life, and as adults, weâve inculcated ourselves to be very serious. And I think thatâs kryptonite for creativity.â
[Tweet ""What I've been focusing on personally, is seeking out and creating the absurd." @tferriss"]
That seriousness, Ferriss argues, is largely responsible for why many young entrepreneurs in particular, have such a difficult time thinking outside of the box and going against societal norms when it comes to identifying creative ways to approach a challenging problem.
I couldnât agree more with this point Ferriss makes, because Iâve personally experienced that heavy burden of taking myself too seriously within my first business.
During my first job out of college, my side business at the time was devolving into a fiery inferno, largely because I spent a good amount of time and money on traditional marketing efforts that really didnât fit my product. I was instead following conventional advice thatâd make me appear to be a legitimate business, and in doing so, I relinquished much of the creative power that wouldâve otherwise been my strongest asset.
Now, I consistently challenge myself to not only be better, but to be different than the rest of my peers. As Ferriss experienced for himself, my personal choice to embrace the creative practice of thoughtfully doing things differently, has rewarded me opportunities I never wouldâve dreamed of just a few short years ago.
For more with Tim Ferriss on creativity, podcasting, goal-setting for maximum success and much more, watch the hour-long interview over on 30 Days of Genius right here on CreativeLive.