After this class you’ll be able to:
- Implement advanced targeting strategies.
- Work with saved, custom and lookalike audiences.
- Use 3 methods to grow a custom audience.
- Onboard a client through the access checklists.
- Use Event audiences to automate lists.
- Drive comprehensive campaign reports.
About BlitzMetrics' class:
If content is king then targeting is queen. Learn how to improve ad performance and scale your Facebook campaigns in this top-rated targeting course.
Dive deep into targeting on Facebook by learning all about the 11 types of custom audiences, which ones make the best lookalikes and which combination you should be using for each project. You’ll cover strategy for lookalike and saved audiences and go into detail about how to use each, including narrowing, sizing, using connections, naming conventions and how to avoid audience burnout.
Upon completion, you’ll know how to use the powerful data capabilities of Facebook
And you’ll have learned a set of key targeting techniques that you can apply quickly to new or existing campaigns.
What you will learn:
- Key strategies you need to know to run successful Facebook Ad campaigns
- How to set up content that is guaranteed to work
- How to utilize all of the Facebook targeting tools at your disposal
- How to split test audiences
- How to overcome common issues in driving conversions
- The business of Facebook Ads
- How to price your packages and define what is included
Who this class is for:
- Anyone wanting to start a career in ad targeting
- SEO specialists wanting to diversify their skill set
- Web programmers, designers, front-end and full-stack developers
- Business owners interested in scaling and targeting Facebook Ads
- Freelancers and businesses already working with Facebook Ads
- Digital nomads looking for work that they can do from anywhere in the world
- Marketing managers and reps looking to elevate their existing skills
- Content Marketers
- All levels of experience