Hooked: How To Build Habit-Forming Products with Nir Eyal

keep them coming back.

Hooked: How to Keep Customers Coming Back
  • 14 video lessons
  • 2 hours and 54 minutes of class content
  • Streaming access on desktop and mobile browsers
  • 100% satisfaction guarantee
Customers who come back save you time and money. You don’t have to expend as much energy attracting them – they already know you and what you do – and they are a more predictable source of revenue. Learn the science of creating a repeat customer in Hooked: How To Build Habit-Forming Products. Nir is a writer and thinker whose primary focus is helping businesses unlock the power of habits. In this class, he’ll teach you how to build products and experiences that are inherently “sticky.” 
You’ll learn:
  • The psychology of triggers and how to build them into your product/service
  • How to use variable rewards to increase engagement
  • The stages of habit formation and how to optimize them for better retention
Nir will teach you how habits develop and he’ll show you how to apply those insights to your business – no matter what kind of service or products you sell. You’ll also learn about the common design patterns of habit-forming products. If you want to lower the cost of doing business by increasing the number of repeat customers you work with, don’t miss Hooked: How To Build Habit-Forming Products. 

Course Instructor

Nir Eyal

Nir Eyal

Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, The Prophet of Habit-Forming Technology.
  • Jaturond H. Jun 13, 2021

    Great course .

  • T. Jun 26, 2017

    Loved it! Was thorough and gave a strong sense of direction, as well as clear methods to check to see if you are on right track.

  • casey B. Oct 19, 2016

    Very Excellent. Must Watch!

  • Liza . Aug 3, 2016

    Nir Eyal is great! Insightful, interesting course on how habits are created, established and reinforced.

  • K. Dec 21, 2015

    The information presented by Nir was excellent and pertinent to today's evolution of business development and success. This was beyond my expectation. There was great material that was stimulating and engaging.

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