Wholesale Marketing to Retailers with Katie Hunt

learn how to sell your handmade goods to retailers.

Wholesale Marketing to Retailers
  • 11 video lessons
  • 2 hours of class content
  • Streaming access on desktop and mobile browsers
  • 100% satisfaction guarantee
Marketing directly to retailers is a decidedly different process from marketing directly to customers. This course will equip you with everything you need to know to build the skills you need to approach retailers with consistent, on-brand, and engaging messaging.
In Wholesale Marketing to Retailers, you’ll learn essential tools for expanding your business to market to retailers. You get tips on building relationships with retailers and how to approach them without sounding “sales-y.” You’ll learn about:
  • Building a wholesale mailing list 
  • Creating a simple, tiered marketing system 
  • Choosing the best times to reach out to retailers 
  • The do’s and don’t’s of email marketing, direct mail campaigns, and social media outreach 
  • Key messaging strategies and the importance of product photos 
You’ll leave this class ready to build your mailing list, create a new strategic marketing plan, and expand into regular retail sales.

Course Instructor

Katie Hunt

Katie Hunt

Katie Hunt is the founder of Proof to Product, a podcast host, business strategist and coach for product based business owners. Since 2011, Katie has helped thousands of brands get their products on the shelves of retail stores big & small. Her client’s products are sold in Target, Nordstroms, Container Store, Starbucks as well as independent boutiques around the world.

Wholesale Marketing to Retailers with Katie Hunt is rated 4.6 stars by 11 students

  • Samantha V. Nov 6, 2019

    This was such an awesome course, I watched the whole thing in one sitting. Katie answered all the questions I had and even answered some I didn't know I had when I started the course. It's super affordable and definitely worth the money. Plus the little workbook you get sums everything up nicely.

  • D. Dec 12, 2017

    So many amazing insights and tips in this class. I feel so much more confident in my marketing plan from this course and more comfortable in approaching new retailers.

  • Kirstie L. Feb 17, 2016

    Super helpful overview, great tips!

  • Tracy C. Feb 15, 2016

    Before watching this class, I had been trying to compose emails to reach out to some retailers. I'm glad I held off and watched this first. It was so great to hear the inside scoop on how retailers want to be approached, seeing a sample letter and learning the etiquette on following up after the initial reach out. Now I feel confident about taking my business into this next stage.

  • Katy C. Feb 13, 2016

    This class was amazing and Katie shares so many great insights and actionable, specific tips. It was great to also get to hear directly from a retailer as well!

  • ~. Feb 12, 2016

    This course is SO darn practical and implementable, you will walk away with a concrete plan to launch your wholesale line.

  • P. Feb 12, 2016

    This was incredibly helpful. I did Paper Camp last year with Katie and this has been a fabulous refresh and reminded me of everything I need to do. (which is A LOT!) Katie awesome!

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