Shooting Products on a Black Background
Okay, let's move in to shooting on black. Perfect. And we just push that in there. I'm gonna put this in between, so that it won't show. We may even have to actually have it behind, so let's grab this... I may have you hold it behind. Sorry. At home, I would probably use a stool and just set it on the stool so it's right behind the tabletop, if I didn't have someone with me. But we have the amazing Kate, so we're gonna go with that. I think it's cool as it is, but it is a blood orange candle, so we thought it'd be really fun to add in... some actual oranges, even though I don't know that any of these are really blood oranges. That's okay. Hold this up here. And maybe one like in here. Basically, everything in this image is dark. We have a dark surface. We have a dark tabletop, a dark wall. What we don't have is a dark product. We have a light product here. Now I'm using the 50, so I have to be really close. If I just look at it from here, it looks like the orange is over, but when I lo...
ok at it through my camera, it looks like the orange is right behind it, which I do not want, so I'm gonna move that out. There we go. I gonna change my exposure compensation all the way back to zero, just to see... (shutter clicks) what it looks like. It actually looks really good. We don't need to adjust much here. I think because the white candle is filling so much of this space, it's picking up on that and it's giving me a decent exposure. If I wanted it to go a little bit darker, and I am gonna get a little closer here. Gonna switch these guys... 'cause I didn't like that the top of that was showing that way. I'm making sure I'm focusing right on the label. (shutter clicks) My aperture is at 2.8. (shutter clicks) Took another picture. Now I'm gonna go to minus one and just show you what that would do. (shutter clicks) There we go. Now I'm getting a true black in the background. Much more than I was before. I might add in, even though I'm shooting on black, I might add in a what reflector because I wanna highlight the other side of the candle, make sure that shape looks really good in there. (shutter clicks) Yeah. See the difference, adding that reflector? It created a shape, right? It creates a unique shape. It shows them exactly what they're getting. It just is a lot better on the label as well. I might even add in... and I will hold this myself, one just from the front to really get that label bright, because the label's super important on it. I don't wanna block my camera, but I'm just gonna hold it right in here. (shutter clicks) Gonna go a little bit brighter. (shutter clicks) See that? There we go. Yeah. Really, really nice. That's exactly what I would do, that's how I would shoot it. I'm gonna do one more just a tad brighter, just to have it. Then we're good. (shutter clicks) Okay. Thank you. That was shooting on black and on dark surfaces. Again, it's looking at the image and saying, "What do I want highlighted? "What's important to me within this image?" And then, "How do I highlight that? "Do I need to bring in the reflector? "Do I need to brighten it? "Do I need to make it a little bit darker, "so the white candle really stands out against the black? "What do I need to do to make my product really shine?" It's as simple as that. That took three minutes? I could put that anywhere. And it will stand up against someone's five light studio. You can do it! This is my Shia LaBeouf you can do it YouTube moment. If you haven't watched that, go watch it. It's super motivating. (chuckles) Alright, those are two really difficult situations that we just addressed in, I think, half an hour. We just solved your life problems today. In half an hour. What I wanna talk about now are other items that are super tricky, right? Reflective items? Super tricky. Then when I wanna show reflection and I'm not getting that shine out of something that I really, really want. I wanna point out, and I don't know if anyone has said this yet, but have you noticed that I literally have not moved my light coming from the same direction? I've never moved my table. I've never adjusted and yet does it feel boring to you guys? Are you looking at every image and thinking, "Well, this is the same?" No. It doesn't have to be complicated to be beautiful or unique. That's you. That's your styling. That's your brand. Finding that light in your house that works and then just using it.
You need great photos of your craft products if you want them to sell online, but just because you are awesome at making things doesn’t mean you are great at taking photos – until now.
In Craft Photography Fundamentals with Candice Stringham, you’ll learn everything a craft merchant needs to know to take photos that really showcase the story behind your work. You’ll learn about:
You’ll learn the basics of photo staging and you’ll see how a few simple lighting tricks can transform the look and feel of your final image. You’ll also get tips on working with props so you end up with a catalog-quality shot. And Candice will help you take advantage of your camera’s settings, the easy way.
- Creating affordable, photogenic backdrops and sets
- Capturing all kinds of textures
- Shooting with an iphone and DSLR camera
- Edits that add polish to your final images
- Creating a consistent look that makes your brand stand-out
If you want to produce photographs that are as beautiful as the product you are showcasing, join Candice Stringham for the beginner-friendly class, Craft Photography Fundamentals.