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Internal Linking

Lesson 16 from: Grow Your Audience with Youtube Marketing

Philip Ebiner

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Lesson Info

16. Internal Linking

Lessons

Class Trailer

Chapter 1: Introduction

1

Introduction to YouTube Marketing

01:45
2

Why YouTube is Perfect for Marketers

03:05

Chapter 2: Youtube Marketing Funnels

3

The Direct Sale Funnel

04:01
4

The Soft Sales Funnel

04:25
5

The Email Marketing Funnel

07:51
6

Subscriber Sales Funnel

03:53
7

Ad Revenue Funnel

06:03
8

Promotion Funnel

01:14
9

Bonus lesson: Laying the groundwork for good design

13:23
10

Quiz - Chapter 2

Chapter 3: Optimize Your Videos for Views & Conversions | Video Marketing

11

Get More Views with Better SEO

10:54
12

Types of Videos to Make

06:37
13

Why Subscribers Matter & How to Get More

06:33
14

How to Add Links to Your Website

04:08
15

Calls to Action

04:49
16

Internal Linking

02:01
17

Quiz - Chapter 3

Chapter 4: Youtube Ads

18

Types of YouTube Ads

02:24
19

The Quick and Easy Way to Create a YouTube Ad

15:00
20

Advanced YouTube Ads - Part 1

09:58
21

Advanced YouTube Ads - Part 2

05:53
22

Advanced YouTube Ads - Part 3

05:03
23

Advanced YouTube Ads - Part 4

05:39
24

Quiz - Chapter 4

Chapter 5: Starting a Youtube Channel

25

Intro to Digital Marketing YouTube Lessons

01:12
26

Start Your Channel

02:01
27

Channel Art and Profile Icon

08:08
28

Channel Description and Links

04:35
29

Featured Channels

01:49
30

Customizing Your Channel

04:05
31

Channel Trailer

03:35
32

Channel Status and Features

02:17
33

Exporting a Video - Settings Reccomendations

06:39
34

Choose a Title

03:54
35

Write Your Description

03:41
36

Add Tags

03:35
37

Create a Thumbnail

04:44
38

Cards and End Screens

03:02
39

Case Study - Analyzing One of Phil's Popular Videos

07:26
40

YouTube Studio - Dashboard

03:23
41

YouTube Studio - Videos Tab

04:02
42

Quiz - Chapter 4

43

YouTube Studio - Comments Tab

03:11
44

YouTube Studio - Transcriptions and Copyright Tabs

08:35
45

YouTube Studio - Monetization Tab

05:25
46

YouTube Studio - Playlists

05:44
47

YouTube Studio - Audio Library

01:46
48

YouTube Studio - Settings

06:40
49

Advanced Settings, Branding and Upload Defaults

10:58

Chapter 6: Make Better Videos

50

Intro to Video Production Courses

01:13
51

Bonus lesson: What Type of Video Should You Make

02:47
52

Bonus lesson: Plan Your Video

03:30

Chapter 7: Conclusion

53

Conclusion and Thank You

01:07

Final Quiz

54

Final Quiz

Lesson Info

Internal Linking

as I've mentioned before, building a strong brand is all about getting people to like, you know, and trust you. I've said this mantra over and over in this class, building a tribe of followers who will consume all of your content. One way to grow your own tribe is through internal linking on your website. This might look like linking to related articles on a blog post on Youtube. This looks a little different. But first, why is internal linking? Good linking to other videos will result in more views, building better fans that represent your brand and at the end of the day making more sales. So what does this actually look like on Youtube? It means adding links in the description using cards and end screens to link to other videos. Making references in a video. Talking about other videos that people might be interested in making use of playlists. A playlist on Youtube is a list of videos basically tagged by you that are related on video school online. I have playlists related to adobe, ...

premiere pro adobe after effects about photography, about video production. You can also put videos on multiple playlists. And the reason why this is a good idea is because some people will start watching a video from a playlist and when that video ends, it will automatically play the next video in that playlist. And of course, getting more views like this is good for your brand. Also not only do videos show up in search results, but playlists also show up in search results as well in the Youtube. Basic section of this course, you'll learn how to do all these things, add links to your description cards and screens how to use playlists. So if you're interested, you can skip ahead or wait to watch those sections. But this is just a quick video to talk about this idea of internal linking so that you can get viewers of your videos to watch even more content of yours.