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Grow Your Business Using Startup Strategies

Lesson 2 from: Growing Your Business With Startup Strategies

Tal Shmueliand & Eyal Yassky

Grow Your Business Using Startup Strategies

Lesson 2 from: Growing Your Business With Startup Strategies

Tal Shmueliand & Eyal Yassky

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Lesson Info

2. Grow Your Business Using Startup Strategies

Lessons

Class Trailer

Chapter 1: Introduction

1

Side Hustles that Grow into Successful Businesses

01:22
2

Grow Your Business Using Startup Strategies

01:36
3

Table of Contents

01:05
4

How to get the Most out of this Course

01:19
5

Quiz Chapter 1

Chapter 2: Set your business objectives and goals

6

Set Your Objectives - Choose Your Why

05:13
7

Create an Action Plan - Product, Marketing, and Sales

04:10
8

Creating a Timeline and Prioritizing

03:10
9

Financial Feasibility - Working Towards Profitability and High Margins

04:25
10

Reality Check our Products and Services

01:56
11

Quiz Chapter 2

Chapter 3: Creating a buyer persona

12

User Research

02:21
13

Creating a Buyer Persona

04:46
14

Tailoring Your Proposition to Your Target Audience

03:02
15

Buyer Persona and Business Strategy

00:56
16

Quiz Chapter 3

Chapter 4: Build your marketing strategy

17

The Power of Marketing

02:35
18

The 5 P's of Marketing Framework

04:03
19

The Marketing Playground

01:06
20

The Essential Marketing Stack.

06:29
21

Zero Budget Marketing Opportunities

06:22
22

Launching Your First Marketing Campaign

02:29
23

Quiz Chapter 4

Chapter 5: Build a portfolio & acquire clients

24

Transitioning From a Marketing Mindset to a Sales Mindset

01:55
25

V.2 Acquiring Your First Customers

02:05
26

A Word About Pricing

06:38
27

Build a Portfolio to Attract the Right Clients

01:17
28

Simplify and Expedite Your Sales Process

03:08
29

Quiz Chapter 5

Chapter 6: Growth strategies

30

Growth Strategies to Inspire Your Thinking

01:58
31

High Level Overview of Growth Strategies

03:20
32

Aligning Your Strategy with Your Goals

01:11
33

Quiz Chapter 6

Chapter 7: Develop & manage your business

34

Your New Reality

00:55
35

Stakeholder Management

02:24
36

Self Management

05:37
37

Tips and Tricks for Your Sustainability and Scale

05:35
38

Quiz Chapter 7

Final Quiz

39

Final Quiz

Lesson Info

Grow Your Business Using Startup Strategies

Welcome to this course about how to grow your business using startup strategies. Why did we choose startup strategies as core foundation for this course? Because startups are the world's most successful value creation units. They can create tremendous value with scarce resources and time. So it's these strategies that we'd like to share with you. My name is natalia Ski and I'm as for myself, I am the ceo of Hewlett Co, an off grid solutions company. And I lead disaster response missions around the globe. My experiences draw from years of working as an intern freelance photographer and a visual storyteller for brands, publishing stories for the leading media outlets in the world. As for myself, I've spent the last decade walking in tech amongst the company, I worked for linkedin jolts the education technology startup where I was a VP and a regional director. And lastly, as the head of strategy and operations for magical. A startup in the productivity space. Together we founded startup n...

ightmares, an early stage startup consultancy and a podcast. We walk with startups from all over the world, helping them achieve meaningful brake force and fulfill their commercial potential. We want to thank you for trusting us with your time and attention and we hope that our time together will be meaningful and impactful as you set on one of the most exciting adventures of your career. Mm hmm Yeah,