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Money & Life > Business Basics > How To Hire, Train And Manage A Rockstar Growth Team For Your Business

How to Hire, Train and Manage a Rockstar Growth Team for Your Business

Ryan Deiss

Business Basics > How To Hire, Train And Manage A Rockstar Growth Team For Your Business

How to Hire, Train and Manage a Rockstar Growth Team for Your Business

Ryan Deiss

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Lessons

  Class Trailer
Now Playing
1 Class Introduction Duration:18:01
2 Class Introduction Why You Need a Growth Team Duration:05:13
3 What Is a Growth Team? Duration:07:09
4 The Mission of the Growth Team Duration:15:31
5 Types of Growth Teams Duration:08:45
6 8 Critical Skills Every Growth Team Must Have Duration:08:25
7 How To Establish Communication and Accountability Duration:08:44
8 Growth Acceleration Process Duration:08:00
9 Focus on the Goal Duration:05:29
10 Analyze the Opportunity Duration:08:40
11 Brainstorm Possible Solutions Duration:18:46
12 Prioritize the Team's Ideas Duration:05:25
13 Demo: The Growth Idea Sheet Duration:09:34
14 Run the Test Duration:16:51
15 Report the Results Duration:02:53
16 The Tools We Use Duration:06:13
17 How To Establishing a Culture of Optimization Duration:17:50
18 The Great Testing Tempo Myth Duration:05:47
19 How To Run a Growth Team Meeting Duration:19:40
20 Who Should Attend a Growth Team Meeting Duration:12:50
21 The Importance of Reporting and Documentation Duration:07:51
22 How To Pilot a Growth Team in Your Company Duration:06:46
23 Auditing Your Existing Capabilities Duration:09:03
24 Make Any Essential Hires Duration:16:38
25 Get a Quick Win Duration:03:55
26 Get an Integrated Win Duration:02:17
27 Decide Where the Team Should Live Duration:03:04
28 Formalize and Announce Duration:02:57

Class Description

It's a fact of life in the world of business: Sales and marketing teams just don't get along. But in order for a company to be successful, it's imperative to find a way for all parties to work together toward a single, overarching goal.

According to Ryan Deiss, founder and CEO of DigitalMarketer, the answer to this eternal conundrum is to develop a "growth team”—a cohesive unit that brings people together to minimize conflict and maximize revenue.

This course will take you through the step-by-step process of building a growth team, including how to establish an organizational structure, identify metrics and KPIs, and create meeting agendas. For companies wanting to take their business to the next level, this course is a must.

In this class, you'll learn how to:

  • Identify the four roles and eight critical skills that define the modern growth team.
  • Audit your existing team and fill in the gaps.
  • Structure your team to maximize communication and accountability.
  • Prioritize growth ideas and align your team to the same strategic goal.
  • Develop the structure of growth meetings and decide on their frequency and who should be in attendance.
  • Launch a growth team in both new and legacy businesses.
  • Eliminate the conflict that's inherent between sales and marketing teams.
  • Improve internal communication.
  • Identify the metrics and KPIs that actually matter.

Reviews

Scott Nelson
 

Course was amazing! I'm a startup founder & the content was perfect for stage of our company. Ryan is a fantastic presenter & I found both his delivery as well as his ability to answer pointed questions to be extremely helpful. I'd recommend this to any company looking to build a growth team!

Marvin Liao
 

This was an incredibly helpful class & i found many of the frameworks & suggestions immediately useful. Well worth it.

Ato Kasymov
 

Amazing class !! Really complex issues are simplified and put together in a systemic and practical way !! Just take into work and reap the benefits !!