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Action - Evaluate Supplier Offers

Lesson 34 from: How to Sell on Amazon: Step-By-Step to FBA

Erik Rogne & Eric Campbell

Action - Evaluate Supplier Offers

Lesson 34 from: How to Sell on Amazon: Step-By-Step to FBA

Erik Rogne & Eric Campbell

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Lesson Info

34. Action - Evaluate Supplier Offers

Lessons

Class Trailer

Chapter 1: Part 1 - Introduction

1

Quick Overview of the Perfect Product System

06:15
2

Course Design & Resources

03:50
3

Amazon FBA Monthly Earnings

02:59
4

Meet Your Instructors

03:59
5

Setting Expectations

04:17
6

Key Concepts (Learn What Private Labeling Is And More)

08:16
7

Steps To Complete Before We Start

04:15
8

Chapter 1: Quiz

Chapter 2: Part 1 - Mini-Goal 1 | Understand What To Look For In A Product

9

Everything You Need To Know About China

09:40
10

The Worst Categories (And Why Must Avoid Them!)

08:58
11

The Best Categories To Focus Your Product Search On

02:21
12

Basic Product Criteria (20 Different Things To Look For In A Product)

08:36
13

Advanced Product Criteria (9 Different Things To Look For)

05:40
14

Chapter 2: Quiz

Chapter 3: Part 1 - Mini-Goal 2 | Use Our Basic Product Criteria To Find 3 Products

15

Action - Choose A Product Category To Start With

02:51
16

Action - Install Unicorn Smasher Chrome Extension

02:59
17

Action - Find A Product To Run Through Our Choosing A Product Cheat Sheet

16:16
18

Action - Find 3 Products That Pass Our Choosing A Product Cheat Sheet

11:11
19

Action - Add Chosen Products To Our Product Comparison Sheet

02:13
20

Action - Calculate The Basic Criteria Score For Each Product

10:45
21

Chapter 3: Quiz

Chapter 4: Part 1 - Mini-Goal 3 | Decide on 1 Product To Import

22

Action - Find Out If Our Products Pass The 5X Rule

08:21
23

Action - Find Out If Our Products Have A Low MOQ

03:07
24

Action - Find Out If Our Products Are Not Patented

04:42
25

Action - Find Out If Our Products Have A High RPR

07:24
26

Action - Find Out If Our Products Pass The Keyword Test

03:32
27

Action - Find Out If We Can Create A Listing That Would Beat Our Competitors

11:54
28

Action - Find Out If Our Products Are Trending

02:39
29

Action - Determine If We Can Brand And Add Bonuses To Our Products

02:55
30

Action - Calculate The Advanced Criteria Score For Each Product

02:29
31

Action - Use Our Product Comparison Sheet To Make Our Final Product Decision

03:47

Chapter 5: Part 1 - Mini-Goal 4 | Find 2-3 Suppliers To Import A Sample From

32

Action - Find 5 Potential Suppliers On Alibaba

06:24
33

Action - Send A Message To 5 Suppliers

15:57
34

Action - Evaluate Supplier Offers

06:13
35

Action - Create Counter Offers

06:01
36

Action - Run Suppliers Through The Supplier Scoring Rubric

12:27
37

Action - Decide On 2-3 Suppliers To Import A Sample From

04:45

Chapter 6: Part 1 - Mini-Goal 5 | Complete Final Research For Your Product

38

Action - Calculate Profit Margin Estimate

11:24
39

Action - Research Competition For Our Product

05:32
40

Action - Find Possible Product Improvements

02:51

Chapter 7: Part 1 Conclusion

41

Review Of What You Did In This Course

01:56
42

Your Next Steps

00:25

Chapter 8: Part 2 Introduction

43

Welcome to Part 2!

01:33
44

Course Design & Class Materials

07:05
45

Why Speed Is Critical to Your Success On Amazon

01:58
46

How to Communicate & Build a Relationship With Your Supplier

02:00
47

Module Review

00:58

Chapter 9: Part 2 - Mini-Goal 1 | Order 2-3 Product Samples

48

Module Introduction

01:12
49

Why You Must Get Product Samples

03:11
50

Why You Need to Establish a Relationship With Your Supplier

01:44
51

The Importance of Product Quality & Negotiating

01:29
52

Action - Place an Order for 2-3 Product Samples

07:22
53

Module Review

00:40

Chapter 10: Part 2 - Mini-Goal 3 | Create Your Barebones Listing On Amazon

54

Module Introduction

01:03
55

Action - Evaluate Your Samples Using Our General Criteria

06:42
56

Action - Create Your Own Sample Evaluation Criteria

06:33
57

Action - Take Product Pictures

07:01
58

Action - Use the Quality of Your Product Sample to Negotiate

02:25

Chapter 11: Part 2 - Mini-Goal 4 | Place Your Order & Ship It To Amazon

59

Module Introduction

00:55
60

Action - Create an Amazon Seller Account

01:47
61

Action - Choose Your Product Category to List In

01:27
62

Action - Buy a UPC Code (Barcode)

03:27
63

Action - Create Your Barebones Product Listing

03:44
64

Module Review

00:55

Chapter 12: Part 2 - Mini-Goal 5 | Complete Your Product Listing

65

Module Introduction

01:39
66

Erik's Experience With U.S. Customs

02:01
67

Action - Complete Supplier Checklist

06:44
68

Action - Pay Your Supplier

01:06
69

Action - Select a Single FBA Warehouse

02:12
70

Action - Prepare to Send Your Amazon FBA Inventory

04:52
71

Action - Send Your Supplier Amazon Shipping Labels & FNSKU Barcodes

00:49
72

Module Review

00:48

Chapter 13: Part 2 Conclusion

73

Module Introduction

00:41
74

Action - Add Vital Product Information

03:01
75

Action - Add Product Variations (Optional)

00:45
76

Action - Update Product Offer

01:02
77

Action - Add In Compliance Information (Optional)

00:44
78

Action - Upload Product Images

00:49
79

Action - Update Product Description

03:34
80

Action - Add In Product Keywords

02:42
81

Action - Fill Out 'More Details' For Your Product

02:40
82

Module Conclusion

01:14

Chapter 14: Part 3 - Mini-Goal 1 | Find Product Keywords For Optimization

83

Module Introduction

00:43
84

How to Contact Amazon Seller Support

01:31
85

Action - Upgrade Your Amazon Seller Account

01:36
86

Review Of What You Did In This Course

01:55
87

Module Review

00:39

Chapter 15: Part 3 - Mini-Goal 2 | List Your Product On Jumpsend

88

Quick Overview of Part 3 Structure

02:44
89

Viral Launch Fundamentals

03:54
90

Understand Amazon Seller Central

05:03
91

Search For Product Keywords For Future Optimization

07:11

Chapter 16: Part 3 - Mini-Goal 3 | Setup An Amazon PPC Campaign

92

Action - Create a Coupon For Your Product

06:54
93

Action - Share Product On 3+ FB Groups

03:36
94

Action - List Product On Jumpsend

07:11
95

Action - Setup JumpSend Email Campaign

03:39

Chapter 17: Part 3 - Mini-Goal 4 | Create An Autoresponder For Your Listing

96

Introduction to Amazon PPC

02:48
97

Campaigns, Adgroups, & Keywords Overview

04:21
98

Amazon PPC Key Metrics & Terminology

05:58
99

What the Bid Price Does

02:59
100

Ideal ACoS Calculator

04:06
101

Action - Export Keyword Report & Put in Google Sheets

03:25
102

Action - Add in Negative Keywords

01:45
103

Action - Set Your Listing Autoresponder Up For Maximum Reviews

02:35
104

Choosing the Right Fiverr Seller for Amazon FBA

04:26
105

Next Steps On Where to Go From Here

01:42

Final Quiz

106

Final Quiz

Lesson Info

Action - Evaluate Supplier Offers

in this video, we're going to evaluate our supplier offers and start to negotiate. And the one sheet we're gonna want to have open is our supplier comparison sheet. Now let's head over to Alibaba dot com and look at those messages from here, click on my Alibaba, then click on message center and we're gonna start recording our offers in our supplier comparison sheet. And let's start with the top one. And what we're looking for now is minimum order quantity and price per unit. The first thing we're going to take a look at is the name of the company. And that way when we go to our supplier comparison sheet, we can make sure we find it on our list. So the one we're looking at is this one right here. Now let's make a note of the minimum order quantity and the price here. They weren't going to give me a quote unless I told them how many pieces I was thinking about ordering. So I told them I'm thinking about ordering 100. And they replied saying their price per unit is $1.13. Let's make a not...

e of that here and now that we've done that. Let's take a look at our next supplier. This supplier originally said their minimum order quantity was 1000 units. But we sent them a message asking if they could go to 200 And they replied saying they can but they're going to have a little bit of a higher unit price at $5.70. So let's take a look at the name of the company, find that on our suppliers sheet and then add this information, here's the company. And the minimum order quantity was 200 And the price was $5.70. Now it's interesting here what we have because on one hand we have a very high cost per unit. And on the other hand we have a very low cost per unit. And if you remember back to an earlier video, we were expecting to spend $2-$3 on each unit. Let's see what the other suppliers are quoting. If we scroll down. I remember this one here said that they were not going to budge on the minimum order quantity of 1000. And so I don't forget this. I'm gonna make a quick note. So here's the name of the supplier and I'm gonna look for that name. And now that I found it, I'm gonna say M. O. Q. Of 1000. And there's no point of putting in the cost per unit. Because I know I'm not going to deal with that supplier For the supplier. We're still waiting to hear back from them to find out whether or not they're going to drop their minimum order quantity from 1000 to 200 to keep ourselves organized. I'm gonna make a note of that in our supplier comparison sheet. And I'm looking at the company name here which is East Honey. And I'm gonna find that on our sheet and then make a note. I'm still waiting to hear if they will drop M. O. Q. From 2 200 And here we have a minimum order quantity of 100 pieces and the price per unit is $3.70. So first of all let's make a note of this company name. Find it on our sheet and adding the information 100 And $3.70. And if we scroll down we'll see there's another one here. And this one has the minimum order quantity of 100 and a price per unit of $3.48. So let's update that information. New meal. M. O. Q. is a 100 Price per unit is $3.48. One thing to note at this point is just because they've quoted this price. It doesn't mean that we can't negotiate and try to get it lower. But it gives us an idea about where they're starting at with their price. Now we have two suppliers left and I know both of these suppliers haven't responded yet. Normally I would make a note saying that it's been a long time since they've responded which is a bad sign meaning their response rate is very slow but because we're just at the very end of the chinese new year at the time of filming this I'm not going to mark that against them because the truth is maybe once they get back from that holiday, they're one of the most responsive suppliers here. For that reason, I just want to make a note on our supplier sheet explaining the situation. First of all, I'm gonna look at the supplier name. Um Barry and I'm going to find it on our sheet. And then if we go to the right, I'm going to add this on this notes column and I'm gonna add the same note to the supplier here because they also haven't responded. And this is the supplier at the top. Now that we have all the information here, we can start to evaluate what we've written and start some negotiating. It's interesting to see that we have a big price range from a dollar and 13 cents to $5. per unit Out of these four suppliers, it looks like we have a very doable minimum order quantity 100 or 200 units. Now, of course, I'm concerned about the price of this, $5.70 per unit. But rather than just knock that supplier off our list, we might as well negotiate and see if they're willing to go lower on the price. In this video we evaluated our supplier offers in the next video, we're going to create counter offers, pause this video now and don't move on until you've evaluated your supplier offers

Class Materials

Free Download

AFBA 2.4 - Basic Product Criteria.pdf

Bonus Materials with Purchase

AFBA 1.1 - All Course Resources.zip
All Course Resources.zip
AFBA 2.2 - Product Categories.pdf
AFBA 2.3 - Product Categories.pdf
AFBA 2.5 - Advanced_Product_Criteria.pdf
AFBA 3.1 - Product Categories.pdf
AFBA 3.3 - Choosing_Product_Cheatsheet.pdf
AFBA 3.4 - Choosing_Product_Cheatsheet.pdf
AFBA 3.6 - Basic_Product_Criteria.pdf
AFBA 4.1 - Advanced_Product_Criteria.pdf
AFBA 4.2 - Advanced_Product_Criteria.pdf
AFBA 4.3 - Advanced_Product_Criteria.pdf
AFBA 4.4 - Advanced_Product_Criteria.pdf
AFBA 4.5 - Advanced_Product_Criteria.pdf
AFBA 4.6 - Advanced_Product_Criteria.pdf
AFBA 4.7 - Advanced_Product_Criteria.pdf
AFBA 4.8 - Advanced_Product_Criteria.pdf
AFBA 4.9 - Advanced_Product_Criteria.pdf
AFBA 4.10 - Product_Comparison_Sheet.pdf
AFBA 8.2 - All Course Resources.zip
AFBA 10.2 - General Sample Questions.pdf
AFBA 10.3 - Create Your Own Sample Criteria.pdf
AFBA 10.4 - Taking Product Pictures.pdf
AFBA 10.5 - Communication Cheat Sheet.pdf
AFBA 11.4 - Buying a UPC Code.pdf
AFBA 11.5 - Creating Your Barebones Listing.pdf
AFBA 12.3 - Supplier Order Checklist.pdf
AFBA 12.5 - Selecting a Single FBA Warehouse.pdf
AFBA 12.6 - Send _ Replenish Inventory Guide.pdf
AFBA 13.2 - Listing Your Product.pdf
AFBA 13.3 - Listing Your Product.pdf
AFBA 13.4 - Listing Your Product.pdf
AFBA 13.5 - Listing Your Product.pdf
AFBA 13.6 - Listing Your Product.pdf
AFBA 13.7 - Listing Your Product.pdf
AFBA 13.8 - Listing Your Product.pdf
AFBA 13.9 - Listing Your Product.pdf
AFBA 15.2 - Why You Need a Viral Launch.pdf
AFBA 16.1 - Create a Coupon.pdf
AFBA 16.2 - Facebook Product Promotion Spreadsheet.xlsx
AFBA 16.2 - Facebook Review Group Templates.pdf
AFBA 16.2 - List of Facebook Review Groups.xlsx
AFBA 17.1 - Introduction to Amazon PPC.pdf
AFBA 17.2 - Campaigns, Adgroups, Keywords.pdf
AFBA 17.3 - Amazon PPC Key Metrics _ Terminology.pdf
AFBA 17.4 - What the Bid Price Does.pdf
AFBA 17.5 - Ideal ACoS Calculator.xlsx

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