Podcasting for Crafters and Makers

Lesson Info

Wrapping it all Up

So at this point, you know how to do so much, and you know how to start your podcast. So you know how to set up your studio. This is actually a little picture of my studio, which is a corner of a room off my living room. You now how to set up your studio, including your phone, and the app you need to download. You know how to record and upload an episode, where to put it, which host to pick. I gave you two options so you can just narrow it down and pick one. You also know how to take that episode, and get it into iTunes, so that people can get it on their phones automatically. And you know how to launch your podcast, how to get your first listeners, and get people listening. How to launch it, so that you have listeners right from the start, and so that iTunes suggests it to more and more people. And you know how to make the sale from your podcast, so that when you do an episode, you know that it's gonna lead to sales right away, hopefully right away. It's gonna be directly to your buye...

r. It's gonna be clear and obvious what to do. It's gonna move them down that customer path, so that then it can make a sale, and they know where to buy, and how to buy, and why they would buy. So it's gonna build relationships, and build trust, and build your authority, and just create a stronger connection with the audience you have, and with your customers. So now that you know how to do all that, your job is to go out and do it. Go create your podcast, record your episode, upload it, make some deals from it, and I wanna hear how you're doing. I wanna hear as you're watching this class, whether it's live or the recording later, and I wanna hear when your podcast comes out, so tell me. I'm Tara Swiger on Twitter and Instagram, and you can use the hashtag #swigerlive all throughout your watching of this, to keep me updated on any questions you have, anything you're wanting to know.

Are you obsessed with podcasts and wondering how to develop and produce your own? In Podcasting for Crafters and Makers, you'll learn Tara's one-week podcast launch plan and how to make a show that's effective at reaching your goals. We'll generate a big list of episode ideas and find angles so you can produce show after show!

You'll learn:

• Why Podcasting matters and is important for your business
• How it builds trust
• How to generate content ideas
• How to choose a format
• How to start a podcast in a week!

Lessons

Class Introduction: Build Trust and Increase Sales
Why your Handmade Business Needs a Podcast
What is a Podcast?
How to Set up your Studio in 5 Minutes
How to Launch a Podcast in 1 Week
What Kind of Show will you Have?
About the Interview Format
About the Solo-Show Format
About the Roundtable Discussion Format
Which Format is Right for You
Challenge: FInd What's Out There
Choosing the Right Topic for your Podcast
How to Make your Show Special
Make Magic: Combine for a Unique Show
Content Development Strategies
Naming your Podcast Best Practices
How to Introduce Yourself
How to Write your Intro
How to Exit with Confidence
Where does your Podcast Live and Why iTunes Matters
DEMO:How to Get your Podcast on iTunes
How a Listener Becomes a Customer: The Customer Path
Your Home Base: How to Set it up for Podcast Listeners
How to Generate Content Upgrades
How to Leverage your Podcasts to Sell your Product
Question And Answer
How to Launch your Podcast Successfully
Defining "Success" for your Business
Other Ways to Make Money from your Podcast
How to Find Time for it all: Tara's Exact Workflow
Wrapping it all Up