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Start a Handmade Business

Lesson 26 of 39

32 Pre-Show

Kari Chapin

Start a Handmade Business

Kari Chapin

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Lesson Info

26. 32 Pre-Show

Lesson Info

32 Pre-Show

Hello internet and welcome to creative live my name is ken a classroom my name is susan rodrick welcome everyone we are your host today and this is our third and final day of our workshops start a handmade business with kerry shape in welcome to our pre show this is where we go a little bit behind the scenes and get a chance to just get to know you guys as well as good to your studio audience as well as check our audio and video make sure that you guys can see us and hear us and interact with us what's the best way for people to let us know actually there is a chat button beneath the viewer screen that you're watching so why don't you click on that jump in our chat rooms and will be in there all day and it's a great way also to participate in the course so why don't I go check in with the people at home and see what they have to say about it the workshop so far absolutely and let us know where you're joining us from we love to shout that out and we have a global audience from all over ...

the world so let us know where you're joining us from in that chat room ok all right thanks susan so I am very happy tio take the special opportunity to introduce you to our head of the craft and maker channel this is a great opportunity she is based in our san francisco office but she is here in seattle with us for this event and I just wanted to take the opportunity to get to know her and don't talk a little bit more about our craft and maker channel so please help me welcome elizabeth modern yaga way are currently brown here three year indeed I'll read you this one I'm telling great I'm really excited this has been a really fun workshop and you know I'm sort of like I'm excited about day three but I'm also kind of sad because it's almost over it's always the case here it's like going teo I don't know about you guys but for me quite a lot of experiences like going tio adult camp you know a completely totally hear you bond with everyone in our studio audience you bond with the instructor and it's just like a super intense I think that you've given yourself here yes I totally agree I'm sure you guys feel that the same way too so let's talk about why you are standing up here yeah and what you do as the head of this channel which is absolutely so what I do is as the head of the craft channel I get to spend all of my time talking tio potential instructors and people like you guys here in the studio and then also you guys at home just talking about what kind of classes you really want to see? I talked to instructors. I figure out what kind of classes we should be doing. I help structure what those classes should be I said the curriculum for the channel on ben on and then I you know, we get these amazing people like carrie to come on and do these amazing classes when I think it's so cool to what I've seen is that a lot of times when instructors bring guests on they so love the experience that they want to teach on creative ivan's well, exactly then we get them back on and so that's that's that's such an awesome way to get people a swell yeah, that we also love to hear from folks in our studio audience folks meant home as tio, right? Both what? Yeah, absolutely. So one of the great things about creative live is because we have such an engaged audience like you guys at home and you guys here we want to hear what kind of classes you want us to program on this channel so you can go to creative life dot com slash suggest on dh tell us if there's a topic you want us to cover if there's an instructor that out that's out there that I need to know send that in let me know and I will do my best to train get that kind of either the topic or the instructor on their andan meantime, like if there's anybody in the chat rooms now who wants to just do the suggestion that way susan's over there and she'll be ableto ask me right now, absolutely and this is the woman to know like that is the coolest thing here. Yes, I incredibly important so you are but you get you get to create your own education and then it's free to watch so that's like the coolest thing ever. All right, let's, talk a little bit about the history of this of the crafted maker change culture because if you've been with us for a long time know that photo and video is sort of the way that we have first got going. And so now we're expanding into these five different channels tell us about this one so creative why was started so that we can put you in touch with some of the world class professionals out there in their different creative field and obviously that started with photography but there's a really natural extension to finding those people on the craft side andi especially what we found with the photo audience that we already have there's a lot of you out there who are already knitting and scrap booking and making jewelry and taking pictures of it and you know that go go ahead well I was going to say that anything and we haven't talked about this yet but there's a huge cross cross over in the mixed media photographic of hers there's so much julian made things that people are creating with their photographs whether yeah I mean there's so many things so this yeah last cross over for those people too yeah absolutely and you know we're tryingto also hit the different kinds of people that you are a cz well so you're all here because you want to make your handmade business better so that's and that's a really important part of our curriculum on the craft channel is we want to teach you how to make those businesses better whether you're just starting out whether you are you know someone like marlowe who's been teaching who's been making her own jewelry for a long time and maybe wants help doing wholesale or how to write a craft book things like that so we're really going to cover the gamut of from the time you just have the idea that you want to start a handmade business all the way through to somebody who's really at the advanced level and then on the other side there's also a lot of people and you know kerry actually said this really eloquently in an event we had yesterday you don't have to always make money from your heart you know there is a joy and a satisfaction to be had just creating and we want to make sure that we're giving you guys the opportunity to do that and the fact that the audience out there can be watching along and crafting along with us gives us this really lovely global environment with which to all come together sort of like the quilting bees ofyour to really come together as a group and exactly and in a lovely community and so, you know, we're doing classes in cake decorating and flour design and scrap booking, and we've got kolzig and sewing coming up and, you know, so you should eat our entire our entire lineup is on creative life dot com slash craft, you'll see all of our upcoming classes that air public right now, but the other thing is like, I'm looking all the time. So again, if there's any there's, any suggestions I'm open let's see if we have any coming in or in our studio audience we absolutely dio great suggestions are ready from the people at home first, I'd like to give a couple shout outs anything's is joining us from puerto rico. We have chris from venezuela, uh picks pixie fashions is joining us from toronto shells from alberta so we used to live in toronto. All right, thank you sorry, great suggestions coming in, so christie said a wholesale workshop would be wonderful to get your product stores very interestingly enough we actually have that coming up next week two weeks from now it will be may I believe eighteenth nineteenth twentieth with megan almond and she is going to teach us how to wholesale and get our products into stores so got you covered kristie ask and you shall are the ok so basically pixie fashions had said maybe a show on setting up booth design what works for show tips on dia y display items things like that which we kind of covered yesterday a little bit keith it says wondering about a workshop that taught how to make a quality e book like that so okay and then they're talking about that's coming up so they already figured that out how cool I guess with elaine stationary said more in depth information about at sea how to be successful on etc on the idea just keep coming so very cool I I love this because many of the things that have have just been said I've actually been talking to some people that's so more to come definitely keep an eye on the channel yeah and what about you guys anything that we're missing that we need to we need to cover no we're taking e I love a drifting and going vintage shopping so maybe that's good I like that at a spot vintage fine you know there's a really interesting movement right now of how do you take and recycle, recycle up cycle things that you found in, you know, flea markets and adventure stories. So, yeah, I love that idea. That would be great and act our makeup artist to comey. I was at a festival called folk life this weekend here in seattle, and she has a beautiful jacket on that was up cycle beautiful, like blazer that has lovely prints, and I've actually seen that that woman better urban craft uprising, which is also an amazing event here, I love the community aspect of crafting yeah, I totally agree, and, you know, curious class and the other classes we've done this year have really have really shown that there's been an amazing outpouring of community from you guys at home. I haven't seen so many subsea submissions into our galleries, it's unbelievable. I literally wanted to just buy everything I saw, and, you know, I love the fact that you guys are participating on both the galleries, but also instagram and twitter like the conversation, the chat rooms have been incredible, this entire workshop, andi, you know that I just want to thank all of you so much, and I want to thank you guys, too, because, you know, whether you're here in the off here in the studio or whether you're online, like I love that you're just continuing to expand that that lovely community feeling that we're trying to evoke and, you know, we wouldn't be able to do it without you guys. It's so true and it's just it's really exciting to see this channel takeoff here on creative live so because that's really what it's all about is connecting and community and whether you know, connect connection, it really is absolutely I want to talk about the galleries of people out there don't do it we're talking about there is if you go to the course page for this course or any course, we encourage you to submit images that are related to that course, so we're going to course paint what you can get to by clicking on the name of the course where you're watching right now school down to the bottom of the page, and you will see amazing images of people's crafts and the handmade businesses, and we want you to submit yours as well. Like you just said it's, an amazing place to showcase your work and and what happens is you have to be logged in as way have to have a user profile. Once you post those images to the gallery on the course page, then it actually shows up on your creative live user profile and those air new as well on dso so it's really cool to see if there's a way to there's ways to then comment in there, so feel free to drop in the links to where people can find those things you can heart other people's items you can share them to facebook, twitter, all that social media stuff, so join on in and have today for this class were using the hashtag carry live on instagram on twitter I use something called cold when I used to just doing a book on twitter a book things but there's, you could just put in the hashtag and grab that as a search and then you can see all the tweets coming under carry live on dh so that's a great way to stay in tune with the conversation susan and I are in there carry it breaks and lunch and afterwards is going in there on so it's been it's been really great? What else do you have for our audience or any other requests from them? I would just say again you know anything that you want to see, please go to creative I've dot com slash suggest and tell us what if there's an instructor or a class that you want us to be that you wanted to take a look at, send that along and I will do my best to make it happen and we do like we do really take those up serious consideration. We have run on instructors that were community suggested. Exactly. Briefly tell us about a couple of upcoming courses that was just announced. Yes, absolutely so in addition to making class, which I mentioned earlier, I'm actually really excited the page. The course pages for this one are going to be up a bit leader today, but we have a serious coming up on cake decorating fundamentals. We'll teach you how to do fund in't buttercream modeling chocolate and gum paste flowers. We've got some amazing we have amazing paper craft workshop coming up with robert behar, who's, who's, just an incredible artist on dh. You know, just all kinds of it's, a really lovely mix again. A lot of business class is a lot of hands on classes, so you should definitely come on and check us out. All right, fantastic cram five dot com slash craft is where you can find all those and really quickly are sweet peas for the one that you're interested in. Thank you, it's. Expected let's give elizabeth are ahead of the channel.

Class Description

Most artists and crafters are easily inspired to create new work, but getting inspired to build a business that shares that work with the world can sound like a much more daunting prospect. Kari Chapin, author of The Handmade Marketplace and Grow Your Handmade Business, is ready to teach you everything you need to know to break into the online marketplace and share your work with the world.

Kari will help you determine the online sales venue that’s best suited to your handmade goods. You’ll learn about the pros and cons of both selling through an existing online marketplace (like Supermarket or Etsy®) and setting up your own independently-operated website. You’ll also develop the optimal marketing strategy for sharing your products with the world, from social media to blogging to branding and packaging. Kari will cover essential best practices for running a successful crafting business, including confidently setting price points, creating media kids, acting as your own publicist, and much more.

No matter what you make, this course will give you the confidence to see the things you have to offer as uniquely valuable to customers, the inspiration to take your work to new heights, and the foundation you need to ensure your business’s success.



Kari Chapin's course, Start a Handmade Business, was a game-changer for me. Her content was presented in such an accessible, engaging, easy-to-digest, and oftentimes hilarious way. At the same time, she did not sugar-coat things. Having a handmade business is a job and requires work. I love that she emphasized that fact. Not only did she give the nut and bolts of how to start a handmade business but spent a lot of time on the emotional component of being an artist trying to sell her work. Her guests (Skype and in-studio) were well-chosen and showed the rapport she has with her community. This showed that she lives what she teaches. The interaction with the studio audience and online community was integral to the course because it showed real-life examples of business owners at varying stages in their career. (I was so lucky to be one of the studio audience members. I will forever be grateful for this opportunity!) This class was a comprehensive look at handmade businesses that everyone from fledgling businesses to more established businesses can benefit from. I highly recommend this course! Thank you Kari for sharing your mind-blowing wisdom and warm and fuzzy heart with us! And thank you CreativeLive for having this awesome resource for the creative community! --Cathy Pascual,


Well, it's been a few days since the course and I am still pumped. Kari said a few things in particular that I needed to hear and I'm so grateful for that. I have been involved in the facebook group she put together and I am so happy about that. It's an awesome resource and my fellow creatives have been very helpful and encouraging. I totally recommend this course to any creative entrepreneur at any stage in their journey. Plus she is cute, funny and has just the right amount of snarkiness. I so enjoyed it!

a Creativelive Student

I loved this course with Kari Chapin! Her wealth of information delivered with such an honest and funny voice was refreshing and inspiring. I have accomplished things in the last few days that have languished on my to-do list for a year or more, largely due to this class. Kari is very down-to-earth and just plain adorable! I highly recommend this course for anyone creative who has or wants to have their own business.