Raise Your Perceived Value: Increase Your Prices

 

Lesson Info

Brand out of Sync: Student Example


"I learned tangible, actionable ways in which to elevate the perceived value of my products and make my business more profitable. Thanks!"
-Martha Preble

Crafters often struggle with charging the prices that make their products profitable. They worry they’ll scare customers, lose sales, or constantly have to justify the higher price. But when you raise the perceived value of your product, the prices justify themselves.

In this class, Megan Auman will explore:

  • The psychology behind price and what creates higher perceived value 
  • Key elements of a business that must be polished to communicate higher prices 
  • How to develop an action plan to improve their perceived value 
  • Megan will help you identify the right places to increase the prices in your business. She’ll discuss how the quality of your website, photography, and copy all work together to create an experience that justifies a higher price point. 

If you want to earn more for your efforts, join Megan Auman for the ultimate guide to pricing in Raise Your Perceived Value: Increase Your Prices.  

 
 
 
 

Reviews

  • OMG this course was great and Megan Auman is amazing! Not only did she help me understand how my fears were holding me back from my greatest success, she gave me strategies for getting past the fear. I honestly feel like I'm ready to take on anything because I have the skills to do so. Thanks much, Megan; you ROCK!
  • You can't just raise your prices and expect it to lead to great results. Megan gives great strategies on how you can brand and market your business to give you confidence to raise your prices. Great class! Highly recommended to any creative and maker!
  • Amazing course! So many fantastic ideas for commanding premium prices for my works of art. I highly recommend this course if you sell your handmade goods, or plan to do so.