From Stills to Multimedia: Bringing Video & Audio Into Your Production Workflow with James Patrick

This class will be available to stream starting 12/18/2026.

Photography clients increasingly need more than still images. In this class, James Patrick shows photographers how to expand their existing production workflow by integrating video and audio into the same shoots, creating more valuable and versatile multimedia content without having to become full-time filmmakers or audio engineers. From adapting lighting and directing subjects for motion to capturing usable interview audio, B-roll, behind-the-scenes content, and short-form video, photographers will learn how to plan productions that efficiently generate multiple forms of content. The class also explores the equipment, workflow, crew considerations, deliverables, and client service strategies needed to incorporate multimedia into a photography business, helping photographers increase the value of their productions while giving clients a more complete content solution.

This class includes a dedicated 30 minutes of Q&A directly with James Patrick.

What You'll Learn

• Adapt lighting and directing techniques for motion, not just stills.
• Capture usable interview audio, B-roll, behind-the-scenes content, and short-form video.
• Plan productions that efficiently generate multiple forms of content in a single shoot.
• Navigate the equipment, workflow, and crew considerations needed for multimedia production.
• Structure deliverables and client service strategies to sell multimedia packages alongside stills.

Who It's For

• Photographers looking to expand their production workflow into video and audio without becoming full-time filmmakers.
• Photographers who want to offer clients a more complete content solution.
• Anyone looking to increase the value of their productions through multimedia deliverables.