Is Newborn Photography Right for You? Industry Insights & Outlook with Ana Brandt

Subscribers Only Seminar

This seminar is for CreativeLive subscribers only. Not subscribed? Start here!

In this 90-minute class, internationally recognized newborn photographer Ana Brandt shares an honest and practical overview of the baby photography industry — where it began, where it stands today, and where it is heading in the future.

Whether you are just starting out or already photographing babies and wondering how to grow or pivot your business, this class will help you understand the opportunities, challenges, and evolving trends in newborn and baby photography. Ana combines decades of real-world experience with practical advice on safety, gear, session types, and business direction so you can decide if baby photography is the right path for you.

This class includes a dedicated 30 minutes of Q&A directly with Ana Brandt.

What You'll Learn

  • The history and evolution of baby and newborn photography
  • Current trends and where the industry is heading
  • Different types of newborn sessions: studio, lifestyle, and in-home photography
  • Equipment, props, and essential gear overview
  • Safety basics and best practices when working with newborns
  • How to get started in baby photography
  • How to refresh or rebuild a struggling newborn business
  • Business considerations and client expectations today
  • Opportunities beyond traditional newborn sessions
  • How to prepare for the future of baby photography

Who It's For

This class is designed for photographers at all experience levels, from beginners curious about entering baby photography to working photographers who want to refresh or revive their newborn business.

  • Photographers exploring baby photography as a new specialty
  • Parents considering photography as a creative or professional path
  • Professionals looking to better understand today’s baby photography market
  • Photographers seeking guidance on positioning themselves for the future of newborn photography

No prior newborn photography experience is required.

How to Join

  • This class is available exclusively to CreativeLive subscribers. Not a subscriber? Join here.
  • The class will be delivered via Zoom Webinars. You’ll need access to Zoom through a web browser or the Zoom app in order to participate.
  • To reserve your spot, register using the Sign Up form and button above. Space is limited.
  • A unique Zoom join link will be sent to registered subscribers, up to the maximum number of participants per class. You’ll receive this link one hour before the class start time.

About the Instructor


Ana Brandt is an internationally acclaimed newborn and family photographer with over 27 years of professional experience. Based in California and New York, she has photographed thousands of newborns and families while educating photographers in 47 countries across six continents. She also serves a loyal celebrity clientele from coast to coast, photographing families from the East Coast to the West Coast.

Ana is known for blending classic newborn portraiture with modern techniques and innovative creative workflows, and she is also a recognized leader in AI-driven photography education. Having worked in AI technologies for over four years, she leads one of the largest educational platforms dedicated to AI tools and workflows for newborn and portrait photographers, helping creatives integrate emerging technology into their businesses and artistic vision.

She is the founder of multiple education platforms and mentoring programs that help photographers build profitable, sustainable businesses. Today, Ana continues to photograph clients while mentoring photographers worldwide and helping shape the future of baby photography through education, innovation, and creative storytelling.