Business Writing

Excellent class!

I enjoyed the level of knowledge in this course!

Wonderful experience, practicable and precise. I really liked the way it has been narrated; it was easy to grasp.

This is an incredibly beneficial course. Not only is it great for individuals interested in improving their email marketing strategy, but also for those who are looking to improve their blog writing skills. Melissa does a great job of getting straight to the point. yet giving great examples and details in order for the viewer to understand her process and ideas. I recommend 100%.

I loved it. Clear and simple. No time lost and a guy passionnate about emails. That is enjoyable to watch and very instructive, thanks.

Really solid foundational course! No fluff, just meaty info with a few great surprising bits of brilliance.

This was super helpful!

I adopted these recommendations with great results. Even noticed that my boss started doing many of the same things in his email communications. Bring back MR CORPO podcasts! Bonus section, bonus section...

Good class. Succinct with lots of ideas and direction.

This was a great course for giving starting points and methods to make your copy more engaging. It doesn't tell you what to write or is not overly specific, but then what course could cover that for everyone. It does set you up with ways to write and include storytelling techniques that will help make customers read your copy, and hopefully,​ take the action you want.

I really enjoyed this. It felt quite fast passed but it's perfect if you want to squeeze in a lot of helpful information in under 2 hours! And you know - you can hit the pause button!

Heather did a great job at breaking down do's and don'ts of all things proofreading. I printed off the bonus material and will reference them in my articles. Big help for those who are getting started. Cheers

Real useful tips and all around class, be it reminders or new to you. Example: Focus on authenticity, ways of thanking your patrons and different levels of sponsorship (basic but I had totally overlooked it!). I guess I related even more to Stacey as I stem from the perspective of a French graphic artist who doesn't even dare to dream of convincing the underpriviledged town council where I teach that street art murals are the way to rise above those conditions. Thanks Stacey. B.A.D. and Proud, Paris Area, France.

I thought this course was pretty great. Melissa packed a lot of value into a short class. I took notes and brainstormed on a lot of the exercises and strategies she recommends while watching (pausing as needed) and finished the class with a document full of good ideas and first-draft copy. It is a short class, so if you're looking for something that really gets into the nitty gritty of how to write, this probably won't be enough for you. But if you're just a bit stuck on how to tell your story in a compelling way, or need to inject some excitement into your copy, I'd recommend it.

I really liked Stacey's way of speaking, her voice and energy! Thank you and congratulations making your projects real and good luck with your future ones!

I am currently in the process of preparing my own book proposal. Sally's class is concise and super helpful in breaking down the elements and considerations needed to be awesome. I feel like I will be coming back to re-watch this while I prepare my proposal.

Sally's presentation was excellent. She is articulate, professional and informative. I learned some great tips about adding statistics (and how/where to find them.) I especially appreciated her guest speakers, two seasoned literary agents who added helpful perspective. More classes from her, please!