Working Successfully with Clients: A Class for Illustrators and Designers

 

Lesson Info

Wrap Phase

Okay, wrap phase. This is important so once you've turned in that final illustration and it's been approved, there's still a few things that are really great to do. First is always, always say thank you. Okay, so express your gratitude. I also really love to let them know if I'd like to work together again. You know like if you had a good experience, say so, "This was great, I loved working with you. "Let me know if you ever have an opportunity for me again." Cannot hurt. If the client requires an invoice, send it off right away or within a few days, okay, so sometimes there's like these internal paperwork systems where you don't actually have to submit an invoice, it's just like automatically when your work is approved it goes to their accounting and they'll tell you if you don't have to submit an invoice but a lot of places require an invoice and I suggest getting that to them as soon as possible and I didn't put any examples of invoices in this class. It's really just like, your nam...

e, your logo, your name, your address, what you did for them, how much you charged, when it's due, net 30, your signature, terms of payment. You can see boiler plate invoices online. Work out with the client if and when it's okay to share the work in your portfolio or on social media. So it's I think great to share your professional work, it lets people know that you're doing professional work and it might cause them to hire you at some point too. It's great to be able to add stuff to your portfolio. I always like to ask the client when and if it's okay to do that, most of the time they're gonna want you to add it to your portfolio anyway. A lot of the time, they'll want you to share it on social media so just getting clear on when that's okay. Usually it's when the product or the book or the magazine comes out. Get clear on when it will be published or released and then last but not least celebrate. Okay, so before we wrap, I just wanted to cover a few more things. I wanna talk about if you walk away from this class knowing a few things, I hope it is at least some of these. So first, be professional always, even in frustrating situations. Don't be a jerk ever. Do your research, don't take an assignment unless it's right for you. Understand that you always have the right to say no. Okay, I hope that that message is clear. Understand that you have the right to ask questions. Don't ever work for free unless it's a legit, pro bono job or the client is your mom, okay. So pro bono means you're doing the job for free because it's a charity or a cause that you believe in and I think that's like the only reason to work for free unless it's your mom. Don't ever work without a written, signed agreement, even with your mom. The client is your boss, treat them with kindness and respect. Do your best always. And build a community to help you through the tough questions. So having folks that you can go to for advice is really important. There are so many groups online too, you can develop relationships in chat groups, or Facebook groups for people that are in your, if you're an illustrator, designer, photographer, whatever but be part of the community. You may be in the position someday of being the person to give the advice and that also is a great place to be because our industry as creatives is only gonna get better if we support each other and help each other to grow. So, thank you so much for being here. This was really fun.

Class Description

Establishing yourself as a professional illustrator or designer requires a lot of dedication to building skill, brand and visibility. Equally important, yet often underestimated, is the development of client interaction skills. Working with clients takes practice! It’s not easy and it’s not always intuitive. Knowing how to communicate with clients clearly and effectively is a skill that will ultimately set you apart as a professional illustrator.

Fine artist, illustrator and author Lisa Congdon has worked with over 75 clients around the world, including MoMA, REI Co-op, Harvard University, Martha Stewart Living, Chronicle Books, and Random House Publishing, among many others. In this class she will share the knowledge she has acquired during her successful career, highlighting time-proven strategies for working effectively with clients. She will also discuss common mistakes to avoid when dealing with clients.

Lisa will teach you the skills you need to enter into client relationships with clarity and confidence.

In this class you will learn:

  • How to communicate effectively and professionally with potential clients.
  • What questions to ask when being approached by a potential client
  • What to look for in a creative brief
  • How to consider phases and deliverables of a project
  • How to consider fee negotiation.
  • How to read through a contract.
  • How to address change of project scope with a client.
  • And so much more...