Fundamentals of Photography
John Greengo
Create stunning food images and social attention, right from your mobile
Do you follow food Instagrammers or Bloggers, hungry for those same stunning looks and daily likes? Andrew Scrivani joins CreativeLive to bring you the ultimate mobile food photography playbook. In this comprehensive course, the award-winning food photographer shows you both the art and strategy for creating images that entice (and grow!) your social following – all within a mobile workflow. From styling a delicious dish to building your social business, Andrew will help you use the phone in your pocket – and any budget – to engage an audience who can’t get enough.
Whether you’re new to mobile food photography or a pro eager to expand your services, this course will give you the blueprint to create irresistible images that generate the attention you want on your blog and social sites.
Andrew is a world-renowned commercial photographer, food stylist, New York Times columnist, workshop instructor… with countless additional titles and accolades. Some of Andrew's clients include Apple, Adobe, Conde Nast, Disney, Meredith Corporation, Grey Advertising, and your friends here at CreativeLIVE.
Andrew's recent work includes directing and photographing the latest campaigns for Oprah Winfrey’s O That’s Good Foods and Bumble Bee Tuna as well as directing a short documentary film for The New Yorker Magazine, The Blades of New York's ‘Forged In Fire’ Contestants.
I always love a good Scivani class. This one didn't disappoint. I have always believed that the best camera is the one in your hand and now I can feel a bit more comfortable shooting with my iPhone. tricks and tips were invaluable...also love his honesty
Food photography isn't my niche, but I still like taking nice photos of my food with my phone for personal use. I picked up a couple good tips in this class that have already made my food photos look better. In particular, the recommendations for the table-top size portable light and not shooting in the same direction as the light.
This is an Intro class, so he quickly covers a variety of content, going over new equipment, demonstrating shooting with an iPhone, then editing on that phone using Lightroom, things to avoid, then on to using Social Media wisely for business. Andrew has a career that has spanned over 20 years, and multiple books and he has not only remained relevant during that time, moving from film to digital, but is thriving in this post-digital era. He isn't caught up on a specific camera or brand and is literally showing us how we can be competitive using the phone in our pockets. I would recommend this Intro class and look forward to taking more of his classes in the near future.
I still found the teacher interesting while not becoming too technically and not using too much jargon. Was shooting more differen photographs so it was a nice introduction to this genre. Even when I dont use an Iphone and I had done different photo courses.
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