How to Define Your Style and Brand with Ben Sasso

make your style and services distinctly your own.

Day 1
  • 1 video lesson
  • 1 hour and 15 minutes of class content
  • Streaming access on desktop and mobile browsers
  • 100% satisfaction guarantee

Learn how to define your photographic style, foster its progression, and build a brand that brings out the best in that style.

A clearly articulated brand helps you attract the kind of clients you genuinely enjoy working with. In How to Define your Style and Brand, Ben Sasso will help you evaluate your existing body of work to identify your style and coach you through the process of developing that style into a trustworthy brand.

Course Instructor

Ben Sasso

Ben Sasso

I am a photographer and educator living in Los Angeles, California. Aside from taking pictures, I love to be in nature (camping, climbing, running around), I have an unmanly love for cats, and above all else, I am a husband.

How to Define Your Style and Brand with Ben Sasso is rated 4.6 stars by 15 students

  • Erika R. Jan 21, 2018

    Loved it! It really hammered home to me how important and honestly how simple having a style and brand should be. The 'um's' were slightly distracting but honestly the content and lesson he's teaching is so worth it. once you get into the content, you forget that he's saying it.

  • Christa R. Oct 3, 2017

    The best part about this class is that Ben comes across true to HIS brand as a real person, offering real advice. After watching this class I don't feel like any of the ideas he presented are too tough to get working on. I appreciated that it was short and to the point.

  • Emmy P. Feb 15, 2017

    I could *ahhhhhm* hardly make it *ahhhhhhmmm* past the second *aaaaahhhhmmmm* photo in his introduction before *ahhhhhhhmmm* screaming... I'm sure there's a wealth of great info here, but it is almost excruciating to sit through. Why didn't someone address this as it was happening? Yikes. I honestly don't know if I'll be able to finish the class.

  • Sasha D. Aug 13, 2016

    I am pretty sure that the information he is presenting is valuable, but the "ummm" every 5th word made it hard for me to pay attention to him. He seems like a very nice guy, but I had to stop the video after about 6 minutes and I don't think I will try to listen again.

  • Tanya F. Feb 3, 2016

    Great information! As he grows and becomes more comfortable teaching (and he should keep teaching!) he would benefit from a little speech coaching. The sound, "aaahm.." is distracting because it's in the same deep, flatter tone. It's also one of the most challenging habits to break when delivering a speech/presentation, so I definitely can empathize. I do look forward to learning more from him, and seeing him grow as a presenter. In the meantime, I'll sit around with my cats and play the "Aaahm..." drinking game! Lol - seriously, great job!

  • Megan M. Dec 24, 2015

    This is the first course that I have gotten to watch on CreativeLive and I am very happy I chose to watch Ben's class first. He has been a photographer that I have followed for some time now on social media. Not only does this course provide A LOT of great information that I cannot wait to apply to my business and fine tuning my brand, but it helps put a face to the great photographer that Ben Sasso is. Thank you for taking the time to teach us!

  • sneha S. Dec 23, 2015

    i loved the class! Ben was great

  • L. Nov 20, 2015

    Fantastic class - Ben rocks and is super funny, and explains things in an amazingly clear and simple way. Best money spent ever on voice/style/brand relating class. Definitely more classes with Ben please :) x

  • Chadwick G. Sep 1, 2015

    I love Ben and his work! He's a very articulate teacher and relates common metaphors to easily digestible photo lessons. Loved the class and caused a lot of reflection in my own business. I would love for him to teach more Creative Live classes.

  • E. Jan 17, 2015

    I'm sure I'll get lots out of this as long as I do the homework/thinking about my own brand. I really like that the course is so practical. Ben is very generous with his experience and knowledge. I'm so inspired!

  • U. Dec 30, 2014

    Nice class. I feel like I can begin defining the direction I want to take my photography style and brand. Lots of great information - thanks!

  • Dustin T. Dec 26, 2014

    Great stuff. Very clear and practical measures to take to help your business.

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