Exercise: Identify What You Need to Learn to Succeed at Business
So now that we kind of have started to build this picture of how you're going to make money, that's probably brought up some questions, right? You're like, OK, well, this is the profile, but I have no idea what to do with that. Megan. So now we're gonna identify what you need to learn to succeed in business. This is what we're basically gonna make your plan of attack moving forward. What skills? You're missing, what you need, how to go from there. So I know that no one in our studio audience seem to think that, which is awesome. That's probably why you guys are here in studio audience, because you already get this. But I have definitely heard from clients who said I struggle with business because I'm a creative right brain. Artists like it's just not It's not in my wheelhouse. Tell you what business is in fact, a learn herbal skill, and it's a really, like on the job learning will skill. So I actually minored in entrepreneurship in undergrad, and I don't think I learned anything that I...
use in my actual business today, right. So I was like, I'm gonna be prepared on a minor in entrepreneurship. I'm gonna know what I want to dio. I don't know. I remember that I looked at balance sheets at one point in my life. But guess what? I have never had to use one as a person who's running my own business. So what I've learned, I've literally learned on the job. And so that's what's great about businesses. You can figure it out and learn it as you're moving along. And as I mentioned, it's not the job of art school to teach you about business, partly because most professors, they just don't know it's not their fault. They don't have to know it's not their job. Their job is to know how to be a great art teacher. Your job is not to know how to run a business now. Some of you may have had teachers who were totally anti business in any way, and hopefully we just got rid of all those roadblocks that you picked up from them so that we can move on other teachers. I know professors who have actually brought me and they said, I don't know anything about business, Meghan, you come in and teach my students, right, but they don't know, So it's not, and it's not their job to know. So what I want you to think about is how you apply your skills as a creative thinker to the process of business. So how can you use all of your visual skills and your creative problem solving skills to think about what you need to dio? So I want to do is we want to create a roadmap of what's missing in your business knowledge. We're gonna acknowledge that you don't know everything, but then we're gonna figure out what you need to know and how to get you there. And we're gonna base that road map off of your artist entrepreneur profiles. So that's why you need you guys do that because it's really hard to know what you need to learn when you have no idea how you're gonna try to make money. So then what we're gonna do is we're going to determine whether you're going to learn or outsource missing skills. So there are some things that you're you might want to learn, right? There was one year I thought, I'm not good at sales. You need to get better. Something I was gonna learn. But maybe you're like, I'm just gonna let my gallery's handle it. I don't need to learn that. Yeah, Or for instance, I have no idea how to do my books in my taxes. Why bother to learn that? That's what I pay my accountant for, right? So you don't always have to learn every skill. You might decide that you're gonna let someone else handle it, and that's okay, too. But it's important to acknowledge. I don't know how to do tax it, so I'm gonna pay someone else. All right, So here's what we're gonna do here in this step in this process, we're gonna identify your artist entrepreneur profile. We're gonna make a list of what you don't know that would prevent you for making money in this way. So you're like, OK, well, this is I want to make money, but I don't know how to do X. We're gonna make a list of that. And then for every item on this list, we're gonna identify whether you're going to learn or outsource. And they were to create some action steps in deadlines to get everything done from Step three
So you went to art school and still dream about sharing your creativity with the world – but making money has proven to be quite difficult. Craft expert Megan Auman is here to help. She'll help you shift your mindset and empower you with the necessary skills so you can make a living from selling your art – without feeling like you’re selling out.
Megan is a designer, metalsmith, educator, and entrepreneur who has built a multi-faceted business. Her designs have been featured in Design Sponge, Better Homes and Gardens, Cooking Light, and more.
In this class, she will teach you:
Watch and learn from Megan, who has successfully helped hundreds of students turn their creative passion into a full-time business.
- How to talk about your work in a way that makes customers care enough to buy it
- Tips for turning your conceptual art into a sellable product
- How to shift your vocabulary from academic to accessible
- How to remain true to your original creative voice while creating something that is viable