Craft & Maker > Business > Art School Rehab: Finding Success Without Selling Out > Exercise: The Anti-critique

Exercise: The Anti-Critique

 

Art School Rehab: Finding Success Without Selling Out

 

Lesson Info

Exercise: The Anti-Critique

Class Description

So you went to art school and still dream about sharing your creativity with the world – but making money has proven to be quite difficult. Craft expert Megan Auman is here to help. She'll help you shift your mindset and empower you with the necessary skills so you can make a living from selling your art – without feeling like you’re selling out. 

Megan is a designer, metalsmith, educator, and entrepreneur who has built a multi-faceted business. Her designs have been featured in Design Sponge, Better Homes and Gardens, Cooking Light, and more.

In this class, she will teach you: 
  • How to talk about your work in a way that makes customers care enough to buy it
  • Tips for turning your conceptual art into a sellable product 
  • How to shift your vocabulary from academic to accessible 
  • How to remain true to your original creative voice while creating something that is viable
Watch and learn from Megan, who has successfully helped hundreds of students turn their creative passion into a full-time business. 

Lessons

1Class Introduction 2Reprogram The Art School Mentality 3Roadblock 1: Art School Makes You Feel Guily about Making Money 4Exercise: Get Comfortable Charging More 5Q&A: Pricing 6Student Examples: Pricing 7Roadblock 2: Art School Gives You the Luxury of Working Slowly 8Exercise: Develop a Process for Getting Past Decision Paralysis 9Exercise: Develop Your Bread + Butter Product Line 10Student Examples: Brainstorm Ideas for Bread + Butter Line 11Q&A: Bread + Butter Line 12Roadblock #3: Art School Teaches That You Shouldn't React to the Marketplace 13Student Examples: Identify Opportunities Based on Marketplace Reactions 14Q&A: Identifying Market Opportunities 15Roadblock 4: Art School Teaches Your Criticism Not Confidence 16Exercise: The Anti-Critique 17Student Examples: The Anti-Critique 18Roadblock 5: Art School Teaches Your How to Talk To Your Peers Not Your Customers 19Exercise: The Customer Focused Anti-Critique 20Student Examples: The Customer Focused Anti-Critique 21Student Examples: Customer Focused Product Description 22Q&A: Customer Focused Product Description 23Roadblock 6: Art School Does Not Teach You How to Run a Business 24Exercise: Identify What You Need to Learn to Succeed at Business 25Student Examples: Business Road Map 26Reshaping Your Post Art School Goals

Reviews

Usha
 

This class was so good - it's not just for people who went to art school, but anyone who has (or wants to have) a creative-based business. Megan's lessons break down the overwhelmingness of roadblocks and gives you tangible tools to get past them, shift your mindset, and shows you how to focus. There were so many elements to this class that were helpful, but overall I think if you feel like you're stuck, you overanalyze every decision, and feel like you want to move forward but don't know how, this class is for you. Thanks Megan, for helping me work on a plan to move me past my hurdles.

Kiki B
 

What a great class! Megan has helped me to really understand what my business goals are and how to achieve them, and has given me heaps of confidence to boot. This is going to be a great year for my creative business!

Felicia Raffaele
 

I watched the live course and, despite not having done art school, I picked some useful tips I can use in my crafts business. Megan is always so helpful! I will buy her courses for sure. She's one of my favourite trainers here on Creative Live! :)