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Webinar - Event Registrations Using Chatbots

Lesson 8 from: Facebook Chatbots: Generate Leads and Sales Effectively

Isaac Rudansky

Webinar - Event Registrations Using Chatbots

Lesson 8 from: Facebook Chatbots: Generate Leads and Sales Effectively

Isaac Rudansky

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Lesson Info

8. Webinar - Event Registrations Using Chatbots

Lessons

Class Trailer

Chapter 1: Introduction to Facebook Messenger Marketing

1

Welcome to Facebook Messenger Chatbot Masterclass

08:17
2

What is Messenger Marketing

09:07
3

Advantages to Using Facebook Messenger Marketing

14:17
4

How is Chatbot Marketing Different Than Other Marketing Channels

07:08
5

Who Can Use Messenger Bots to Their Advantage

04:43
6

Quiz - Chapter 1

Chapter 2: Example Use Cases for Facebook Messenger Chatbots

7

Ecommerce Chatbot Strategies

09:59
8

Webinar - Event Registrations Using Chatbots

04:13
9

Lead-gen Chatbot Strategies

09:10
10

Using Chatbots to Promote Educational Resources

09:42
11

Using Chatbots to Stay in Touch With Your Customers

07:45
12

Calculating LTV and CAC to Formulate Incentive Plans

11:06
13

Ideas for Incentive Structures to Promote Through Facebook Chatbots

08:31
14

Quiz - Chapter 2

Chapter 3: Psychological Principles of Persuasion in Effective Bot Design

15

Commitment and Consistency in Chatbot Design

14:55
16

Increasing Customer Value With Reciprocity

14:25
17

Using Social Proof to Build Trust and Identity

11:41
18

Likability - Your Secret Weapon to Successful Bot Marketing

11:07
19

Using Scarcity to Drive Your Customers to Convert Faster

08:42
20

Understanding the Fogg Behavior Model and How to Use It to Your Advantage

15:53
21

Quiz - Chapter 3

Chapter 4: Building Killer Chatbots With Mobile Monkey

22

What is Mobile Monkey

04:12
23

Creating a Mobile Monkey Account and Connecting Your Facebook Page

05:41
24

Viewing Active Bots and Adding Users

02:42
25

Create Your First Chatbot

03:22
26

Quiz - Chapter 4

Chapter 5: Learning All About the Mobile Monkey Chatbot Builder

27

Widgets, Page Flow and Organization

08:20
28

Understanding Q&A and What They're Used For

02:07
29

Adding Q&A Items

05:45
30

Understanding Unanswered Questions

03:56
31

Configuring and Editing Bot Builder Settings

03:31
32

All About the Text Widget

06:45
33

All About the Image Widget

00:55
34

All About the Form Widget

09:47
35

All About the Quick Question Widget

07:21
36

All About the GIF Widget

02:40
37

All About the Attachment Widget

02:07
38

All About the Attribute Widget

01:30
39

All About the Connection Widget

03:10
40

All About the Email Widget

03:06
41

All About the Gallery Widget

06:02
42

All About the List Widget

02:32
43

All About the Navigate Widget

03:03
44

All About the Typing Widget

03:03
45

All About the Video Widget

02:37
46

Quiz - Chapter 5

Chapter 6: How to Wield the Mobile Monkey Chat Blaster Like a Jedi Master

47

What's a Chat Blast Anyway

03:14
48

A Few Useful Chat Blaster Use Cases

05:32
49

Chat Blasting Vs. Drip Campaigns

05:46
50

Planning Four Chat Blast Ideas - Part 1

10:11
51

Planning Four Chat Blast Ideas - Part 2

12:08
52

Organizing Our Chat Blast Pages in the Mobile Monkey Page Builder

04:48
53

Building Our Coupon Chat Blast

10:47
54

Testing Our Chat Blast Before Blasting

04:43
55

Launching Our First Chat Blast- Naming, Audience, Page and Purpose

08:30
56

Building a Chat Blast to Drive Phone Calls

13:55
57

Building Our New Product Line Chat Blast

15:44
58

Building Our Competitive Advantage - Awareness Chat Blast

18:42
59

Analyzing Chat Blast Results

01:47

Chapter 7: Understanding Lead Magnets and Using Them to Build Your Contact List

60

Why Are Lead Magnets Important

05:05
61

Installing Your Chat Widget on a WordPress Site

06:05
62

Installing Your Chat Widget on a Shopify Site

01:17
63

58: Installing Your Chat Widget Through Google Tag Manager

04:53
64

Link to Messenger and Adding It to Emails and Blogs

09:29
65

Adding the Checkbox Plugin to Your Web Forms

03:10
66

How to Use Facebook Comment Guards

16:33
67

Creating Facebook Messenger Landing Pages

13:09
68

Quiz - Chapter 7

Chapter 8: Facebook Messenger Ad Campaigns Using Your Mobile Monkey Chatbots!

69

What Are Facebook Messenger Ads

05:31
70

Messenger Ads Best Practices and Sample Strategies

12:14
71

Creating a New Messenger Ad Campaign in Facebook

08:35
72

Designing a Messenger Ad

13:26
73

Completing Messenger Campaign Creation in Facebook Ads Manager

06:37
74

Drafting Our Mobile Monkey Messaging Campaign Blueprint

06:30
75

Creating and Naming All Our Pages in Mobile Monkey

03:32
76

Building Our Messenger Landing Page in Mobile Monkey

04:21
77

Finishing All the Other Facebook Messenger Bot Pages

13:54
78

Duplicating Your Ad Groups to Try Different Targeting Settings

07:45
79

Setting Up Mobile Monkey Q&A and Other Loose Ends

06:28
80

Quiz - Chapter 8

Chapter 9: Understanding Audiences in Mobile Monkey and Using Them to Your Advantage

81

What Are Audiences in Mobile Monkey

07:54
82

Creating an All Contacts and Gender Based Audience

04:12
83

Timezone and Last Active Based Audiences in Mobile Monkey

06:33
84

Creating an Audience Based on a Custom Variable

06:26

Chapter 10: Building Our First Mobile Monkey Drip Campaign!

85

What Are Drip Campaigns and Drip Campaign Best Practices

06:53
86

Practical and Useful Drip Campaign Ideas

06:43
87

Building and Reviewing Our Drip Pages in Mobile Monkey (10.3)

07:53
88

Creating and Launching Our First Mobile Monkey Drip Campaign

08:39

Chapter 11: Using the RSS Blaster in Mobile Monkey

89

RSS Feed Step by Step and Best Practices (11.1)

09:56
90

Quiz - Chapter 11

Chapter 12: Becoming a Mobile Monkey Power User With Advanced Integrations and Connections

91

What Are Connections and When Would You Use Them

02:49
92

Creating a Connection to Google Sheets (12.2)

14:18
93

Creating a Connection to Gotowebinar

09:37
94

Send New Leads to Your CRM - Hubspot

07:26
95

Send an SMS to Your Sales Team When a Contact Requests a Callback

09:59
96

Quiz - Chapter 12

Chapter 13: Understanding Your Mobile Monkey Audience Insights

97

Contacts - Searching, Exporting and Deleting

02:32
98

Audiences in Mobile Monkey

02:04
99

Forms - What They Are and How to Use Them

01:42
100

Bot Analytics - How to Find Useful Information Using Mobile Monkey Analytics

02:45

Chapter 14: Staying on Facebook's Good Side: Chatbot Compliance

101

What You Need to Know About Staying Compliant With Facebook (14.1)

04:10
102

Getting Approved for Subscription Messaging (14.2)

08:43

Chapter 15: Conclusion ... Goodbye for Now but Stay in Touch!

103

Thank You, Getting Help, Final Thoughts

04:16

Final Quiz

104

Final Quiz

Lesson Info

Webinar - Event Registrations Using Chatbots

howdy chatbots fans and welcome back in this lecture, we're gonna briefly talk about webinar and event registrations using mobile monkey and facebook chatbots, webinars events. These are especially webinars are one of the most powerful ways brands generate leads. The problem is through the typical funnels like a landing page and a regular opt in form, only 15% of registrants actually end up attending the webinar and this is um your average data across multiple different types of industries and webinar types, facebook messenger bots and we've seen this happen over and over again, can double attendee rate Getting up to 30 or more percent of registering to actually attend for the seminar on top of that. Registering for the seminar is so much easier because it could all be done inside mobile monkey. It's very, very cool through mobile monkeys integrations platform where you use appear to connect to zoom or go to meeting or webinar jam or whatever webinar service you're using and using form...

s with natural language forms within mobile monkey chatbots, you could actually register users for webinars right within facebook messenger automatically at scale quickly, efficiently, totally mobile optimized. And the kicker is you don't ever have to write a single ounce of code and if you look at this um screenshot on the right hand side over here it says um and this is an actual chatbots, would you like to sign up for Larry's webinar, the top 10 facebook messenger marketing hacks of all time, so on and so forth. And then the user click sign me up all of a sudden that information that facebook has sent to zoom awesome. What's your email address, facebook knows your email address. It offers you to just tap it in. You tap it in there might be a couple follow up questions but it's all done right within facebook messenger on a mobile device. It's incredibly efficient and incredibly easy. The same thing goes for events. If you're using eventbrite or another online event management system, you could sign people up for events right within facebook messenger, send that information through a connection through mobile monkey and we're gonna walk you through how to do all this right into that platform. Like like I said, event right? Or go to webinar and then that person could be notified by email or whatever it may be. And this could be the case for offline and online events. But the real power comes from the ability to follow up before the webinar and after the webinar. So you could create a follow up drip campaign with key takeaways from the webinar, right? You could send useful tips every single day leading up to the webinar to increase attendance rates 30 minutes before the webinar, an hour before the webinar a day before the webinar you could push simple reminders right on facebook messenger where people are hanging out anyway to remind them to come to the webinar and that's how we get such high webinar attendance rates because typically, you know, if go to webinar sends out an email, that's how it's usually done, then it's gonna maybe go into the person's spam folder. A person is not always on email, they're gonna forget about the webinar email just has this perception of just being spammy, facebook messenger is useful. It's relevant. It's where my friends are, it's where the information I want is that's where my pleasant conversations are taking place. And if you could replicate the pleasantness and the non pushiness and the non marketing penis of email and you and you have a natural sounding process and I'm gonna teach you how to do that effectively in facebook messenger. Your webinar and event registrations and attendance rates will absolutely skyrocket and go through the roof. So yes, webinars that event registrations, it's hugely powerful and I recommend. And I tell this to all my clients, we've been doing this, take your entire webinar registration final that you have in place now and transfer it 100% to a facebook messenger chat bot approach. You will be enormously impressed with the results that you see in the very next lecture, we're gonna talk about some lead gen, chatbots strategies. So I hope you enjoyed this one. I hope you're starting to get some useful tips and techniques formulating in your mind and I will see you guys in a couple of minutes in the very next lecture

Class Materials

Bonus Materials with Purchase

MobileMonkey Support
Facebook Chat Bot Marketing Mastery